Extend the Power of VWO by Integrating With Your Existing Tech
We understand the pain of unconnected platforms and also the resistance to a new piece of technology. We are here to help. Integrating VWO with a third-party tool allows you to push your VWO test data into the external tool. It also allows the data made available by these tools on the website to target campaigns. For e.g., use demographic data present in DMPs to show specific variations. This process allows you to closely monitor your tests to gain a deeper insight into your business and strengthen targeting.
Seamless integration with all major technology platforms
VWO seamlessly integrates with your existing web analytics tools such as Adobe Analytics or Google Analytics to help you integrate data.
We also provide plugins for content management systems such as Wordpress or ecommerce platforms like Shopify, which makes it very easy to install the VWO code and start optimizing your website.
6sense
6sense is a predictive prospect analysis and lead scoring software that gathers data on your prospective buyers, analyzes their requirements, and predicts their behaviour across various stages of the buyer journey.
AT Internet
AT Internet analytics suite is equipped with an ultra-powerful infrastructure that delivers data of unparalleled accuracy.
Acquia DAM
Acquia DAM simplifies how content is organized, accessed, and delivered across digital experiences.
Adobe Analytics
Adobe Analytics is the industry-leading solution for applying real-time analytics and detailed segmentation across all of your marketing channels.
Albacross
Albacross is the Revenue Acceleration platform that gives you an unparalleled power to capture companies’ demand and accelerate your revenue.
Amazon S3
Amazon S3 or Amazon Simple Storage Service is a service offered by Amazon Web Services that provides object storage through a web service interface.
Amplitude
Amplitude is the product intelligence platform that helps teams convert, engage, and retain customers.
BigCommerce
BigCommerce is a public technology company and provides a SaaS ecommerce platform.
BigQuery
BigQuery is a cloud-based data warehousing and analytics platform by Google, designed for large-scale data processing with SQL-like queries and real-time analytics.
Bizible
Bizible is a marketing attribution & planning software that unifies behavioral and ad data with sales outcomes and machine learning.
BlueConic
BlueConic's customer data platform liberates your first-party data so you can orchestrate individualized experiences in every customer lifecycle stage.
Braze
Braze is a customer engagement platform that focuses on enriching digital experience through your website. It allows you to personalize customer journeys and fortifies customer retention.
CallTrackingMetrics
CallTrackingMetrics is a software as a service company providing All-in-One Call Tracking & Contact Center Solution.
Clearbit
Clearbit is the marketing data engine for customer interactions. It allows identifying future prospects and personalizing every single marketing and sales interaction.
Contentful
Contentful is the API-first content management platform to create, manage and publish content on any digital channel.
Contentsquare
Contentsquare empowers brands to build better digital experiences.
Demandbase
Demandbase is a targeting and personalization platform for business-to-business companies.
Drupal
Drupal is an open source CMS platform for building amazing digital experiences
Econda
Econda offers first class data analysis, shop personalization, artificial intelligence and best possible data protection.
FullStory
FullStory offers digital experience analytics, on-the-fly conversion funnels, advanced search capabilities, video-like replay of real user sessions, and robust debugging and developer tools
Glassbox
Glassbox is a digital experience platform that gives extensive insights into user behavior and interaction on websites and mobile apps. The session recordings, heatmaps, and text-based session searches offer an in-depth analysis of user journeys.
Google Analytics 4
Google Analytics 4 is a free web analytics tool offered by Google to help you analyze your website and mobile app(s) traffic.
Google Analytics Classic
Google Analytics Classic refers to the previous generation of Google Analytics.
Google Cloud Storage
Google Cloud Storage is a RESTful online file storage web service for storing and accessing data on Google Cloud Platform infrastructure.
Google Tag Manager (GTM)
Google Tag Manager delivers simple, reliable, easily integrated tag management solutions — for free.
Google Universal Analytics
Google Universal Analytics is a free web analytics tool offered by Google to help you analyze your website and mobile app(s) traffic.
Heap
Heap is a smarter way to do Product Analytics, giving PMs auto-captured, actionable customer data for true product innovation.
HubSpot
HubSpot offers a full platform of marketing, sales, customer service, and CRM software
Joomla!
Joomla! is the mobile-ready and user-friendly way to build your website. Joomla code is open-source and developed by Open Source Matters
Kissmetrics
Analyze, segment and engage all in one place with easy to read reports and friendly user interface.
Lytics
Lytics decision engine uses machine learning to interpret your customers needs and help marketers deliver timely, relevant communications across multiple channels.
Magento
Magento is a popular open-source e-commerce platform. Magento is owned by Adobe corporation.
Marketo
Marketo Engage uses in-depth profiles, real-time behavioural and demographic data and the power of AI to personalised web experiences, landing pages, emails and more.
Matomo
Matomo (formerly Piwik) is a web analytics platform that enables comprehensive tracking and analysis of user behaviour, empowering data-driven optimizations for your website. It is a free, open source application that seamlessly integrates with VWO.
Microsoft Clarity
Clarity by Microsoft is an advanced web analytics platform that offers businesses insights into user interactions and behavior. It provides additional features like JavaScript error tracking and Click-to-reveal along with session recordings and heatmaps.
Miva
The most flexible & secure ecommerce software on the market.
Mixpanel
Mixpanel is a business analytics service company. It tracks user interactions with web and mobile applications and provides tools for targeted communication with them.
MoEngage
MoEngage is a platform that helps build customer-centric websites that foster customer delight. It facilitates insights-led customer engagement through its impactful analysis and segmentation features.
Piano
Piano Analytics, a privacy-centric platform, stores and processes visitor data while excluding cross-site information for enhanced privacy.
PrestaShop
PrestaShop is a freemium, open source e-commerce platform. The software is published under the Open Software License.
RudderStack
RudderStack is an open-source, warehouse-first customer data platform (CDP) that builds your CDP on your data warehouse for you.
Salesforce
Salesforce.com is a cloud-based customer relationship management (CRM) software solution for sales, service, marketing, collaboration, analytics.
Salesforce Commerce Cloud
Salesforce Commerce Cloud, previously known as Demandware, is a user-friendly and seamless e-Commerce platform
Segment
Segment is a customer data platform (CDP) that helps companies harness first-party customer data.
Shift4Shop
Shift4Shop is a feature-rich ecommerce platform serving businesses of all sizes in a wide range of industries.
Shopify
Shopify is a popular E-Commerce Platform that helps you to Sell Online, on Facebook, or in person.
Slack
Slack is a collaboration hub that connects people, information, and tools to streamline workflows.
Snowflake
Snowflake is a cloud-based data warehousing platform for scalable, high-performance data storage, processing, and analytics. It supports structured and semi-structured data and enables secure data sharing with an intuitive SQL interface.
Snowplow
Snowplow is an enterprise-strength marketing and product analytics platform.
Tealium
Tealium is a customer data platform (CDP) empowering real-time audience engagement.
Triblio
The ABM platform and expertise to scale account targeting for pipeline growth
WhatConverts
WhatConverts brings you a complete lead tracking & reporting solution for marketers. One place to track ALL leads.
Woopra
Enabling teams to visualize, collaborate and grow effortlessly through data drives who we are and everything we do.
WordPress
WordPress is a worlds most popular free and open-source content management system.
ZoomInfo
ZoomInfo is a predictive prospect analysis and lead scoring software that gathers data on your prospective buyers, analyzes their requirements, and predicts their behaviour across various stages of the buyer journey.
mParticle
mParticle is an advanced customer data platform that enables businesses to efficiently unify and analyze customer data from different digital sources like websites and mobile apps. It can be used to create segments based on user attributes and behaviors.
Dive deeper into your reports by adding more intelligence using custom dimensions
Every visitor to your website can have unique attributes that differentiate them from others. VWO automatically collects all standard attributes such as city/country of the visitor, the device used to access the website, and others.
However, there can be additional attributes you may want to track for your website visitors such as the color of their car, favorite sports, income group, or languages that are specific to your business needs.
With the help of custom dimension, you can easily segment your research and testing data by pushing custom data into VWO. For instance, A SaaS application may want to group visitor recordings or heatmaps by ‘plan type’ and find similarities in their usage pattern to strengthen their product offering or decide which features to work on next for accounts under different plans. The test report can be used to compare test performance with historical data by gender.
Build your own integration by using the VWO Rest API
VWO client API allows developers to customize VWO behavior for their specific needs. For example, you can use the API to automatically start/stop/pause tests, without the need to log into the VWO account every time. Besides, you can also integrate your VWO reports into your internal business dashboards.
VWO offers a comprehensive list of APIs which can be used to create custom dashboards and integrations.
Head to VWO API documentationRequest a custom integration
We are always looking for more ways to help you build the best digital experience for your visitors. Is your integration not on the list? Don’t worry. You can get in touch, and we can build an integration that matters to you.