Maximizing Customer Insights and Prioritizing Growth with VWO Insights – Web

Imagine a world devoid of customer behavior analysis tools. There would be no dearth of challenges faced by brands in…

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Niti Sharma

Niti Sharma

9 Min Read
Behavior Analytics: How to Uncover Insights from Your Customers’ Experience

Behavior Analytics: How to Uncover Insights from Your Customers’ Experience

Corey, a sneaker enthusiast, had one of the most disappointing website experiences. In the pursuit…

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Ketan Pande

Ketan Pande

14 Min Read
How VWO Can Help You with Visitor Behavior Analytics

How VWO Can Help You with Visitor Behavior Analytics

‘Supposing is good, but finding out is better.’ – Mark Twain In the realm of…

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Pratyusha Guha

Pratyusha Guha

15+ Min Read
Strategic Splits: A Guide to A/B Test Segmentation

Strategic Splits: A Guide to A/B Test Segmentation

“105% uplift in click-through rate!” It’s not uncommon to anticipate growth in A/B testing. But…

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Ketan Pande

Ketan Pande

13 Min Read
6 Proven Strategies to Promote Your Affiliate Content And Link Effectively

6 Proven Strategies to Promote Your Affiliate Content And Link Effectively

Awesome, you’ve joined our VWO Affiliate Program!  But you know what? The real work begins…

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Pratyusha Guha

Pratyusha Guha

7 Min Read
Mastering Brand Engagement: Strategies and Real-Life Examples

Mastering Brand Engagement: Strategies and Real-Life Examples

When companies are crafting their brand engagement strategies, they have a choice to make. They…

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Pratyusha Guha

Pratyusha Guha

14 Min Read
Exploring Generative AI-based Surveys: The Future of Feedback

Exploring Generative AI-based Surveys: The Future of Feedback

In the bustling office of a rapidly expanding tech company, Kim is a product manager…

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Ketan Pande

Ketan Pande

14 Min Read
eCommerce A/B Testing Ideas Part III: Revamp Your Product Page and Maximize Sales

eCommerce A/B Testing Ideas Part III: Revamp Your Product Page and Maximize Sales

The product page is the most crucial page on your eCommerce website. This is where…

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Pratyusha Guha

Pratyusha Guha

14 Min Read
A Guide to Digital Customer Engagement: Strategies, Examples & Trends

A Guide to Digital Customer Engagement: Strategies, Examples & Trends

Search, tap, pay, and your order is confirmed – in today’s fast-paced world, customers are…

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Ketan Pande

Ketan Pande

14 Min Read
A Product Manager’s Guide to Improve App UX

A Product Manager’s Guide to Improve App UX

53% of users uninstall an app within a month of downloading it. This is quite…

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Ashley Bhalerao

Ashley Bhalerao

15+ Min Read
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Shanaz Khan from VWO

Hi, I am Shanaz from the VWO Research Desk.

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