How OTT Platforms Can Use Behavioral Analysis To Boost User Experience

“Keep ’em hooked!” That’s probably the mission statement of every single streaming platform we have today.  Whether it is Netflix,…

Read More
Ashley Bhalerao

Ashley Bhalerao

12 Min Read
CRO for Local Search: Concept and Strategies

CRO for Local Search: Concept and Strategies

“Last year, we saw a remarkable shift where 30% of our online orders found their…

Read More
Ketan Pande

Ketan Pande

12 Min Read
B2B Conversion Rate Optimization: 5 Strategies for B2B Websites

B2B Conversion Rate Optimization: 5 Strategies for B2B Websites

A massive 7258% surge in the number of marketing tech companies in just 12 years.…

Read More
Ketan Pande

Ketan Pande

14 Min Read
How to Achieve Lead Generation, Seamless Content Conversion, and Navigation Bliss Using VWO Insights-Web

How to Achieve Lead Generation, Seamless Content Conversion, and Navigation Bliss Using VWO Insights-Web

Website analytics is like a collection of numbers that can tell stories of success or…

Read More
Ketan Pande

Ketan Pande

6 Min Read
A Guide for Product Managers, Marketers, and UX Professionals to Leverage Behavior Analytics

A Guide for Product Managers, Marketers, and UX Professionals to Leverage Behavior Analytics

Do you know what makes successful companies what they are?  No, they don’t wave a…

Read More
Pratyusha Guha

Pratyusha Guha

13 Min Read
Is A/B Testing Analysis Using Google Analytics Possible? Navigating The Road Ahead

Is A/B Testing Analysis Using Google Analytics Possible? Navigating The Road Ahead

11 July 2023, and 30 October 2023.  These two days had everyone in the business…

Read More
Pratyusha Guha

Pratyusha Guha

7 Min Read
Maximizing Customer Insights and Prioritizing Growth with VWO Insights – Web

Maximizing Customer Insights and Prioritizing Growth with VWO Insights – Web

Imagine a world devoid of customer behavior analysis tools. There would be no dearth of…

Read More
Niti Sharma

Niti Sharma

9 Min Read
Behavior Analytics: How to Uncover Insights from Your Customers’ Experience

Behavior Analytics: How to Uncover Insights from Your Customers’ Experience

Corey, a sneaker enthusiast, had one of the most disappointing website experiences. In the pursuit…

Read More
Ketan Pande

Ketan Pande

14 Min Read
How VWO Can Help You with Visitor Behavior Analytics

How VWO Can Help You with Visitor Behavior Analytics

‘Supposing is good, but finding out is better.’ – Mark Twain In the realm of…

Read More
Pratyusha Guha

Pratyusha Guha

15+ Min Read
Strategic Splits: A Guide to A/B Test Segmentation

Strategic Splits: A Guide to A/B Test Segmentation

“105% uplift in click-through rate!” It’s not uncommon to anticipate growth in A/B testing. But…

Read More
Ketan Pande

Ketan Pande

13 Min Read
123>>>
Shanaz Khan from VWO

Hi, I am Shanaz from the VWO Research Desk.

Join our community of 10,000+ Marketing, Product & UX Folks today & never miss the latest from the world of experience optimization.

A value for this field is required.

Thank you!

Check your inbox for the confirmation mail