Scroll-Depth Tracking: What, Why, and How of Monitoring Visitor Engagement

Scroll-Depth Tracking: What, Why, and How of Monitoring Visitor Engagement

Sometimes the most important piece of information on your webpage is similar to undiscovered treasure…

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Pratyusha Guha

Pratyusha Guha

15 Min Read
Simplifying Behavior Analysis with VWO Insights Dashboard

Simplifying Behavior Analysis with VWO Insights Dashboard

Adam Ruse, UI/UX designer at IMB Bank, a respected financial giant in Australia, spearheaded efforts…

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Ketan Pande

Ketan Pande

6 Min Read
How OTT Platforms Can Use Behavioral Analysis To Boost User Experience

How OTT Platforms Can Use Behavioral Analysis To Boost User Experience

“Keep ’em hooked!” That’s probably the mission statement of every single streaming platform we have…

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Ashley Bhalerao

Ashley Bhalerao

12 Min Read
How to Achieve Lead Generation, Seamless Content Conversion, and Navigation Bliss Using VWO Insights-Web

How to Achieve Lead Generation, Seamless Content Conversion, and Navigation Bliss Using VWO Insights-Web

Website analytics is like a collection of numbers that can tell stories of success or…

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Ketan Pande

Ketan Pande

6 Min Read
A Guide for Product Managers, Marketers, and UX Professionals to Leverage Behavior Analytics

A Guide for Product Managers, Marketers, and UX Professionals to Leverage Behavior Analytics

Do you know what makes successful companies what they are?  No, they don’t wave a…

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Pratyusha Guha

Pratyusha Guha

13 Min Read
Maximizing Customer Insights and Prioritizing Growth with VWO Insights – Web

Maximizing Customer Insights and Prioritizing Growth with VWO Insights – Web

Imagine a world devoid of customer behavior analysis tools. There would be no dearth of…

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Niti Sharma

Niti Sharma

9 Min Read
Behavior Analytics: How to Uncover Insights from Your Customers’ Experience

Behavior Analytics: How to Uncover Insights from Your Customers’ Experience

Corey, a sneaker enthusiast, had one of the most disappointing website experiences. In the pursuit…

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Ketan Pande

Ketan Pande

14 Min Read
How VWO Can Help You with Visitor Behavior Analytics

How VWO Can Help You with Visitor Behavior Analytics

‘Supposing is good, but finding out is better.’ – Mark Twain In the realm of…

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Pratyusha Guha

Pratyusha Guha

15+ Min Read
Exploring Generative AI-based Surveys: The Future of Feedback

Exploring Generative AI-based Surveys: The Future of Feedback

In the bustling office of a rapidly expanding tech company, Kim is a product manager…

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Ketan Pande

Ketan Pande

14 Min Read
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Shanaz Khan from VWO

Hi, I am Pratyusha from the VWO Research Desk.

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