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Google Analytics Heat map: How To Create & Read [2020]

Google Analytics is one of the many services that Google offers to help you track…

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Shanaz Khan Khongthaw

Shanaz Khan Khongthaw

6 Min Read

How To Conduct User Research To Supercharge Your Optimization Efforts

What Is User Research? Usability.gov defines user research as “understanding user behaviour, needs, and motivations…

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Emma Travis

Emma Travis

9 Min Read

Dynamic Heatmaps — The New E-commerce Data Gathering Weapon

Check out how VWO’s dynamic heatmaps help e-commerce companies study and analyze customer behavior on…

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Astha Khandelwal

Astha Khandelwal

5 Min Read

Heatmaps – The Hot Diagnostic Tool for B2B Marketers!

Heatmaps are one of the most effective analytical tools to help B2B marketers better understand…

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Astha Khandelwal

Astha Khandelwal

6 Min Read

Heatmap Analysis: Top 5 Pages To Focus Your Attention On!

Understanding how heatmaps, as a qualitative research tool, can help marketers map the performance of…

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Astha Khandelwal

Astha Khandelwal

6 Min Read

Creating Better A/B Tests for eCommerce | Visitor Behavior Analysis Use Cases

According to a recent report, the total eCommerce sales in the U.S. soared from $60.6…

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Shivangi

Shivangi

11 Min Read
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Shanaz Khan from VWO

Hi, I am Shanaz from the VWO Research Desk.

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