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Website personalization is like choosing a gift for someone. Think about it. Ideally, when we…
Ashley Bhalerao
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Imagine a company that crafts and sells the world’s finest sneakers with the best available…
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Imagine yourself as a bike racer, working hard to win the next competition. You change…
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Consumers expect companies to deliver personalized interactions – 71% of consumers, to be precise. And…
Shanaz Khan
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On 9/11, Rodolfo Yiu and yours truly collaborated for a “Personalization MasterClass“. The agenda was…
Bhavya Sahni
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This article attempts to decode how two of the biggest internet behemoths, Netflix and Amazon…
Astha Khandelwal
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Dear |FNAME|, As a valued customer, we’d like to… For many eCommerce companies, the first…
Sarah Chambers
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