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Predict A/B test results using ancient Indian astrology

Wouldn’t it be wonderful if there was a way to instantly know which version is going to win without waiting…

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Paras Chopra

Paras Chopra

6 Min Read
7 eCommerce Homepage Best Practices to Boost User Experience On Your Website

7 eCommerce Homepage Best Practices to Boost User Experience On Your Website

User experience (UX) is a gauge of how people feel when they interact and engage…

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Kevin Payne

Kevin Payne

13 Min Read
ISO 27701:2019—VWO’s Commitment Towards Data Protection and Security

ISO 27701:2019—VWO’s Commitment Towards Data Protection and Security

With progressing technology, cyber-attacks are evolving by the hour. With more than 89% of businesses…

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Nida Zehra

Nida Zehra

5 Min Read
5 Advanced Methods to Maximize Conversion Rates Using Remarketing Strategies

5 Advanced Methods to Maximize Conversion Rates Using Remarketing Strategies

Plainly put, remarketing is merely common sense packaged in glossy corporate-buzzword-speak: the good old, veritably…

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Sheryl Jones

Sheryl Jones

7 Min Read
Optimize Your Website Changes With No-Code Visual Editor

Optimize Your Website Changes With No-Code Visual Editor

Technology should enable creation and not act as a barrier to execute transformational ideas. This…

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Nida Zehra

Nida Zehra

6 Min Read
The Ultimate Handbook On Writing The Perfect Call-To-Action

The Ultimate Handbook On Writing The Perfect Call-To-Action

Add To Cart. Start Free Trial. Click Here. Book Tickets. Learn More. How do these…

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Hazel Raoult

Hazel Raoult

10 Min Read
Reimagining conversion rates as a function of time

Reimagining conversion rates as a function of time

Conversion rate computation is a common practice when it comes to monitoring performance in businesses.…

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Anshul Gupta

Anshul Gupta

6 Min Read
How Optimizing Your Checkout Page Is Different From Optimizing Your Landing Page

How Optimizing Your Checkout Page Is Different From Optimizing Your Landing Page

Your checkout page is undeniably the “holy grail” of your website if that’s where you…

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Vlad Bisceanu

Vlad Bisceanu

12 Min Read
An eCommerce Marketer’s Definitive Guide to Visual Search

An eCommerce Marketer’s Definitive Guide to Visual Search

Google is constantly changing its algorithms and updates, and eCommerce brands looking to outperform the…

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Lucy Manole

Lucy Manole

9 Min Read
Google’s Page Experience Update 2021: Prioritize UX Optimization for Success

Google’s Page Experience Update 2021: Prioritize UX Optimization for Success

Your website represents the character of your brand in the digital world. It is the…

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Niti Sharma

Niti Sharma

7 Min Read
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Shanaz Khan from VWO

Hi, I am Shanaz from the VWO Research Desk.

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