Case Study

How Tom’s Planner Boosted Its Home Page Conversion By 44%

Location icon Curacao, Netherlands Antilles
Industry Icon Internet Software Services
43.85%
Increase in sign-ups

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By directing visitor attention to a form and making it easier to open an account, Tom’s Planner saw a 44% jump in the number of visitors signing up. A simple growth hack backed by VWO-enabled A/B testing to assess effectiveness before implementing the change permanently.