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Website UX Audit

Paste your URL and VWO AI instantly generates a prioritized UX audit with actionable fixes for every issue it finds.

A value for this field is required.

Why analyze?

Get a free UX audit powered by VWO Copilot

  • Spot Gaps: Reveal hidden conversion leaks.
  • Data-Backed: Get a prioritized list of fixes.
  • Test Smarter: No more guessing what works.

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Get your audit in three simple steps

Step 1

Paste your URL

Enter your store's web address. No setup, no code, no login required.

Step 2

VWO AI analyzes your store 

AI scans your pages and evaluates every UX element for friction, clarity, and conversion impact.

Step 3

Get your prioritized audit

Receive a full report with issues ranked by severity, each with a clear explanation and a specific fix.

What your report includes

UX issues across your store are surfaced, explained, and categorized.

Each issue is rated on the severity level, so you know what to prioritize.

Every finding comes with a specific fix that your team can act on immediately.

Click any issue to highlight exactly where it appears on your live site.

All findings are benchmarked against gold standards in eCommerce UX guidelines.

Severity rating for each issue:

HIGH

Critical issues your shoppers are facing right now

MEDIUM

Creating friction that slows shoppers down and reduces engagement

LOW

Quick wins that add up to a better overall experience

Analyze your website with VWO AI

A value for this field is required.

Why analyze?

Get a free UX audit powered by VWO Copilot

  • Spot Gaps: Reveal hidden conversion leaks.
  • Data-Backed: Get a prioritized list of fixes.
  • Test Smarter: No more guessing what works.

Beta

VWO Copilot for faster eCommerce optimization

Speed matters in eCommerce. Remove the manual effort from optimization, so your team can move faster on what matters.

Explore AI-Driven Optimization
VWO Copilot for faster eCommerce optimization

Go from ideas to live test in one click

Describe what you want to improve on your homepage, product pages, or checkout, and VWO Copilot generates relevant testing ideas instantly. Pick one, and it builds a ready-to-run campaign with variations, targeting, and metrics already set up.

Generate and remix variations automatically

VWO Copilot analyzes your first variation and generates new versions to test across your store, including different headlines, layouts, and CTAs. Guide it with a prompt or let it suggest ideas based on your changes.

Generate image variations instantly

With VWO Copilot, you can create personalized image variations for seasonal campaigns, product launches, or different shopper segments, without needing a designer. It generates new store images in seconds.

Turn behavioral data into clear insights automatically

VWO Copilot scans your heatmaps, session recordings, and survey responses to surface how shoppers are really interacting with your store. No manual interpretation, just clear insights your team can act on immediately.

Delight your users by giving them a great experience. Start optimizing today!

Explore for Free Request Demo

Frequently asked questions (FAQs)

No. Just enter your URL, and we handle the rest.

VWO AI scans your store's pages for UX issues across navigation, layout, CTAs, and key conversion elements. Every issue is categorized by severity and comes with a specific recommendation.

Once you paste your URL, VWO AI processes your store and delivers a full prioritized report to your email address in minutes.

Yes. VWO AI only analyzes the publicly visible elements of your store. Your data is not stored or shared. VWO is GDPR and CCPA compliant.