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Best A/B Testing Software 2018 by G2 Crowd | VWO
This grid report contains an in-depth comparison of the leading A/B testing solutions based on product features, quality of support, and more, as reported by thousands of independent users on G2 Crowd’s review platform.
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Why VWO Emerged As Colart’s First Choice For An Optimization Platform
Understand why Colart chose VWO as its web testing and conversion rate optimization platform to improve user experience for its digital audience.
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A Product Manager's Handbook for Mobile App Optimization
A comprehensive handbook for mobile app optimization through A/B testing and conversion optimization.
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Success stories of how brands across industries have been using VWO to increase sales and converisons
How a $1B eCommerce Major Lifted Visits-to-Order by 26%
Shopclues is an eCommerce major in India serving 42 million visitors with a global Alexa rank of 431. They are currently valued at more than $1.1 billion. In this short case study, we take you through the conversion optimization process that resulted in a 26% lift in ShopClue's visits-to-order. Whether you are about to embark on an optimization journey or are already doing it, this case study will be invaluable in identifying how to make it work.
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How Hyundai Used Multivariate Testing to Convert 62% More Visitors
Hyundai reached out to Traffic4U, a VWO certified premium partner to increase the conversion rate from its car model pages. Using VWO, Traffic4U identified three changes that could improve brochure downloads (visitor to lead conversion). They adopted multivariate testing to find out if these changes would in fact improve conversion rate.
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How RuneScape Increased Revenue from Website by 10%
RuneScape, the massively popular online game, used VWO to improve user experience on its website. The team at RuneScape followed a structured Conversion Optimization (CRO) process to help visitors complete their game-item purchases with minimum friction.
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How PowToon Optimized Its Pricing Page To Increase Revenue
Powtoon, a cloud-based animation software company based out of London used VWO to run optimization experiments on their pricing page every two weeks. In this particular experiment, they changed one of their plans offered to detect the change in revenue.
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3 Ways Tinkoff Bank Optimized Credit Card Conversions Using VWO
Tinkoff Bank is a major online financial services provider in Russia, which was launched in 2006 by Oleg Tinkov.
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VWO Blog
Get the latest and greatest on Conversion Rate Optimization
Conversion Optimization
How To Build A Culture Of Experimentation
Alex Birkett
It’s one thing to run an A/B test correctly and get a meaningful uplift. It’s another thing entirely to transform your organization into one that cares and respects experimentation. This…
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A/B Split Testing
How De Nieuwe Zaak Improved Productivity Using The VWO API
Ankur Sharma
About De Nieuwe Zaak De Nieuwe Zaak is a leading full-service digital agency based in Zwolle, Netherlands. With a team of over 90 experts, they provide innovative, high-quality digital commerce…
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Results From Our Latest A/B Test: Here's The New VWO Logo!
Ankur Sharma
Over the past 8 years, we’ve made some key (and some minor) changes to the look and feel of our brand. Around this time last year, we revamped our website…
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Get answers to all your questions and learn how to best use VWO
How To Build Complete Visibility Around Your Paid Marketing Efforts
This webinar will discuss steps to set-up a successful attribution model
Marketing Manager, AdRoll
Growth Marketer, VWO
How To Build A Winning Conversion Optimization Strategy
In this webinar, you will learn about how to craft a CRO strategy that makes use of both technical best practices and data-driven marketing.
Head of Product, VWO
Growth Marketer, Ladder.io
Free Tools
A quick set of tools to kick-start your optimization journey
A/B Test Significance Calculator
See if your test data has achieved statistical significance
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A/B Test Duration Calculator
Find out how long you need to run an A/B test to achieve statistically significant results.
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Landing page Analyzer
Do a self analysis of your landing pages from a conversion viewpoint.
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Ideafox
A free search engine for A/B, Split and Multivariate testing case studies
Learn moreKnowledge Base
Get answers to all your questions and learn how to best use VWO
