Skip Navigation
VWO Logo VWO Logo
Dashboard
Request Demo

Resources

Ebooks & Guides

Get comprehensive insights about testing, optimization, UX, design, and more.

Voice of Customer (VoC) Report 2020: How Businesses Use Website Surveys

Voice of Customer (VoC) Report 2020: How Businesses Use Website Surveys

In this report, we analyze how VWO customers leveraged website surveys in 2019 to gather feedback on their digital properties, uncovering insights on popular trends and visitor preferences to help you make the most of this powerful tool.

Learn more
Reducing Cart Abandonment: Lessons from conversion experiments on 300M+ shoppers

Reducing Cart Abandonment: Lessons from conversion experiments on 300M+ shoppers

This guide aims to provide resources and tools for business-to-consumer e-commerce retailers to identify and improve the opportunity areas, ideas, and solutions to prevent cart abandonment along with an understanding of why consumers abandon carts.

Learn more
The Advanced Guide To Scaling A Conversion Optimization Program

The Advanced Guide To Scaling A Conversion Optimization Program

We understand the challenges faced by a company when scaling optimization programs and creating a culture of experimentation. We teamed up with HubSpot to help marketers overcome these challenges and supercharge their CRO program with this guide.

Learn more

Case studies

Success stories of how brands across industries have been using VWO to increase sales and converisons

A minor change on Ben’s Product Page resulted in a 17.63% Conversion uplift

A minor change on Ben’s Product Page resulted in a 17.63% Conversion uplift.

17.63%
Revenue
Capability Icon A/B Testing
Industry Icon Telecommunication Services
View Success Story

A minor change on Ben’s Product Page resulted in a 17.63% Conversion uplift.

Ben is the personal budget challenger of the Dutch telecom service market. This success story details upon how the company used VWO’s testing platform and A/B testing capabilities to optimize...

View Success Story
BODYGUARDZ worked closely with VWO Services and saw 33.38% uplift in conversion rate in 2018 YOY

BODYGUARDZ worked closely with VWO Services and saw 33.38% uplift in conversion rate in 2018 YOY

33.38%
Revenue
Capability Icon A/B Testing
Industry Icon eCommerce
View Success Story

BODYGUARDZ worked closely with VWO Services and saw 33.38% uplift in conversion rate in 2018 YOY

Learn how BODYGUARDZ, a Utah based online mobile accessories store, worked with VWO Services to optimize their website, and achieve a 33.38% uplift in conversion rate.

View Success Story
Continuous Testing Improves Demo Requests For POSist By 52%

Continuous Testing Improves Demo Requests For POSist By 52%

52%
Demo Requests

Continuous Testing Improves Demo Requests For POSist By 52%

POSist is a leading SaaS-based restaurant management platform with more than 5,000 customers at over 100 locations across 6 countries. We spoke with Ashish Tulsian, Cofounder and CEO of POSist,...

View Success Story

VWO Blog

Get the latest and greatest on Conversion Rate Optimization

Cart Abandonment

7 Strategies to Reduce Cart Abandonment in a Crisis

Kevin Payne

Kevin Payne

The COVID-19 pandemic brought radical changes in eCommerce sales that no one imagined at the start of the year. These changes are driven by the shift in consumer shopping behavior.…

Learn more

Customer Engagement

Which Push Notifications Tool You Should Opt for to Engage Your Subscribers

Nida Zehra

Nida Zehra

Push notifications are nothing but cordial attention seekers that drive meaningful engagement from your subscribers, leading to higher conversions. There are plenty of push notification tools in the market for…

Learn more

Letters From the Founder

A/B testing will get you a promotion

Paras Chopra

Paras Chopra

I was talking to a colleague yesterday and one of his offhand remarks struck a chord with me.

Learn more

Webinars

Get better at understanding your customer journey and design amazing online experiences.

Why you should care about increasing your experimentation velocity

Paresh Mandhyan
Paresh Mandhyan

Director of Marketing, VWO

REGISTER NOW

How to Run a Cost-Efficient Optimization Program With a Limited Budget

Optimization programs can exponentially increase your costs if not done efficiently. And efficiency is all about eliminating friction from the optimization process. In this webinar, learn how you can optimize your website without emptying your bank.

Jan Marks
Jan Marks

SVP Customer Success, Multiplica

David Otero
David Otero

SVP Growth & Innovation, Multiplica

WATCH WEBINAR

Free Tools

A quick set of tools to kick-start your optimization journey.

AB Testing Significance Calculator Icon

A/B Test Significance Calculator

See if your test data has achieved statistical significance

Calculate Now
AB Testing Duration Calculator Icon

A/B Test Duration Calculator

Find out how long you need to run an A/B test to achieve statistically significant results.

Calculate Now
Shopping Cart Icon

Cart Abandonment Calculator

Find out the cart abandonment rate and revenue loss for your online store.

Calculate Now
Landing Page Analyzer Icon

Landing page Analyzer

Do a self analysis of your landing pages from a conversion viewpoint.

Learn More

Knowledge Base

Get answers to all your questions and learn how to best use VWO

Deliver great experiences. Grow faster, starting today.

Start Free Trial Request Demo