on Conversion Rate Optimization

Taruna is a Marketer at Visual Website Optimizer. She takes care of paid campaigns and is constantly on a search for interesting ways to promote VWO.

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  1. I’d recommend testing either of the following alternatives:
    1) Only showing the screenshot from a desktop device.
    2) Only showing the desktop screenshot for desktop users and the smartphone screenshot for smartphone users.

    My thinking is that the ability to run charts across multiple devices is not important enough to consumers to warrant the visual clutter that the multiple screenshots are causing.

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