DE
BR
The Verdict: Is AI an Ally or an Adversary?
29 July 2025
Duration: 60 minutes (Approx.)
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About The Session
Is Artificial Intelligence an experimenter’s greatest asset or a formidable threat to human creativity? As AI reshapes our industry, this question demands a clear verdict. Join us for a candid Masters of Conversion debate where industry leaders rule on the future of AI’s role in building empathetic, effective customer experiences.
Moderated by Johann Van Tonder (CEO, AWA Digital), this live session will move beyond the hype to deliver decisive opinions. Our panel will dissect AI’s impact on CRO, its limitations in understanding human nuance, and the future balance between machine efficiency and human ingenuity. Hear the arguments and decide where you stand.
Key Takeaways
- Balanced perspectives from leading experts on the promise and perils of AI in experimentation.
- A deeper understanding of where AI can augment human creativity and where it falls short.
- Frameworks for critically evaluating and integrating AI tools into your own experimentation program.
