Case Study

AssessmentDay Tested Landing Page Content For Increased Conversions

AssessmentDay logo - VWO case study
Location icon Chelmsford (UK)
Industry Icon Internet Software Services
62%
Conversions

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AssessmentDay was set up by 2 engineering students from Bristol University to help graduates and job seekers familiarize themselves with the style and layout of aptitude tests, know what to expect, and also know how their score would be used. This was to ensure that such candidates are not confused and are able to focus on what’s expected from them.

In this case study, the Assessment Day team shares its experience improving its landing pages, and testing these by using VWO.

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