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New Delhi: Wingify, the parent company of VWO, was recently featured on CNBC-TV18, where the leadership team outlined the company’s growth trajectory, future roadmap, and evolving role in the global SaaS landscape.
Founded with a product-first and bootstrapped approach, Wingify has consistently grown profitably while helping businesses worldwide optimize customer experiences through VWO’s experimentation and personalization platform. In the CNBC-TV18 feature, the company shared how it is now entering a new phase of growth following a majority stake acquisition by Everstone Capital.
A New Chapter of Growth
With Everstone’s backing, Wingify is aiming to accelerate innovation, expand its enterprise footprint, and deepen its presence in global markets. The company has set its sights on achieving $100 million in annual recurring revenue (ARR) in the coming years.
“Experimentation has always been at the heart of how we help our customers succeed,” said Sparsh Gupta, Co-Founder & CEO. “This next phase is about scaling that impact globally, with more AI-powered solutions that make optimization faster, smarter, and easier for businesses of all sizes.”
Harnessing the Power of AI
AI is central to Wingify’s roadmap. The CNBC-TV18 feature highlighted how the company is reimagining experimentation by embedding hyperscale intelligence into VWO’s platform, enabling businesses to move from insight to implementation seamlessly.
Future product innovations will focus on:
- Automated optimization that reduces reliance on manual testing cycles.
- Predictive insights to empower decision-makers with actionable intelligence.
- Enterprise-grade solutions tailored for global brands with complex digital ecosystems.
Why It Matters
Wingify’s story reflects the broader evolution of Indian SaaS companies, from lean, bootstrapped beginnings to becoming globally competitive players. As the digital economy accelerates, VWO’s mission remains clear: to help businesses deliver flawless customer experiences at scale.
About VWO
VWO is an experience optimization platform that enables brands to improve their key business metrics by empowering teams to easily run their conversion optimization programs backed by customer behavior data. We provide a suite of tightly integrated capabilities to unify customer data, discover customer behavioral insights, build hypotheses, run A/B tests on server, web, and mobile, rollout features, personalize experiences, and improve customer experience across the entire buying journey. To know more, visit us at https://vwo.com/.
