VWO Storyblok Integration

Storyblok is a headless content management system (CMS) with a visual editor, enabling developers and marketers to create, manage, and publish content for websites and digital platforms independently and flexibly.

The integration offers a VWO app in Storyblok app store that you can install to enable a bidirectional sync between the two products. In nutshell, the app offers two benefits:

1. It allows you to create feature flags in VWO within the Storyblok UI. You don’t have to switch between two products for the same.
2. Create variation of website or app components within Storyblok and seamlessly sync them in VWO to run an A/B test.

1. Initiate A/B tests on website components from within Storyblok

This integration allows you to run A/B tests seamlessly by triggering tests within Storyblok CMS. You can select any component of your website and create the variations within the Storyblok. The variations will seamlessly sync in VWO where you can trigger the test and observe the report.

2. Progressively roll out new experiences

For example, if you’re testing a new pricing and want to gauge user reactions before releasing it to the entire audience, you can set up a controlled rollout from Storyblok. You can gradually out based on time or on the basis of a specific metric.

3. Show personalized content to specific audiences

For example, if you want to display logos on your website based on the location that the visitor is from, you can easily do it via this integration. All you have to do is create variations for different regions and configure the personalization rules in VWO to serve the content based on the visitor’s country.