VWO Quin Integration

Quin AI leverages deep learning AI to deliver real-time behavioral prediction for all visitors – including first-time, logged-out, and private browsers for more considered personalization that converts.

With behavioral data being 20 times more predictive than demographic data, Quin AI provides precise insights that enhance personalization and drive superior results. Our advanced algorithms and data streaming technology keep us at the forefront of understanding and predicting visitor behavior.

Quin Engine analyzes your website’s clickstream data to predict user behavior in two key ways:

1. Audience Identification: Predicts users likely to take specific actions (cart abandonment, purchases, offer subscriptions) and groups them into audiences.
2. Action Definition: Lets you define interventions for each audience to influence their behavior. For example, you can set up retargeting actions for potential cart abandoners.

Through VWO integration, you can:

• Use Quin’s predicted audiences in VWO campaigns (e.g., target users predicted to abandon cart in next 24 hours)
• Run A/B tests and personalization campaigns on these audiences to optimize your conversion. 
• Import Quin actions into VWO segments, ensuring users who received specific Quin interventions (like promotional popups or retargeting) are automatically included in relevant VWO campaigns

1. Import Quin Audience to VWO and run A/B test and personalization campaigns on them

Run VWO campaigns for specific Quin-identified audiences. For instance, when Quin predicts a group of users might abandon their cart based on their browsing pattern, you can immediately test different messaging or offers for this group through VWO to prevent abandonment.

2. Import Quin Action to VWO and use them as triggers for VWO campaigns

Use Quin actions as VWO segments to target users who received specific interventions. For example, if you’ve defined a “show discount popup” action in Quin for cart abandoners, you can run VWO campaigns specifically on users who saw this popup to test different follow-up strategies and optimize their journey.

3. Check session recording and heatmap of users who are part of Quin audience and action

Create custom views in VWO’s Session Recordings and Heatmaps based on Quin segments i.e. Action and Audience. For example, viewing how ‘cart abandoners’ navigate your site or how users who received a Quin action interact with your pages.