DE
BRWho we are
Established in 2009, VWO began with a simple yet powerful idea to make website optimization accessible to everyone. What started as a small project in a New Delhi room quickly evolved into a breakthrough: an intuitive visual editor for A/B testing that empowered teams to experiment and improve digital experiences without writing code.
From those early days, VWO has grown exponentially, but our core ethos remains unchanged. We've expanded our suite of tools to encompass a comprehensive experience optimization platform empowering thousands of brands, from agile startups to Fortune 500 companies like the WEF (World Economic Forum), Genpact, Forbes, and Lego to enhance user engagement, boost conversions, and drive sustainable growth..
What we offer
A suite of products that enable brands to run experimentation-driven digital optimization strategies with speed, precision, and impact.
Vision
To deliver delightful digital experiences for all.
Mission
Empower our customers with cutting-edge experience optimization technology, fostering closer connections with their audience. We are committed to enhancing business KPIs, ensuring wins at every touchpoint, and building a sustainable future together.
Values
Collaboration
We believe the best results come from working together. Teamwork is at the core of our success. We foster an environment where diverse perspectives are welcomed and every voice is valued. Together, we achieve more.
Empathy over Ego
We put people first—whether it's understanding our customers’ needs or supporting a teammate. Humility and empathy guide our interactions, ensuring that we listen, learn, and grow as a team. We value collaboration over competition.
Transparency
Honesty and openness build trust and alignment. We share information openly—celebrating wins and addressing challenges—so everyone can make informed decisions and contribute to a united team.
Innovation
We are deeply passionate about exploring new ideas and pushing the boundaries of what's possible. We strive to build impactful solutions that truly shape the future for our users.
Simplicity
Complexity is the enemy of progress. We aim to simplify processes, products, and experiences for our users and team alike. Clear, intuitive solutions drive better outcomes.
Customer Centricity
We are obsessed with understanding our customers. Every feature and solution we create is designed to drive their success, because their success is ours.
Our Leadership
Meet the minds shaping VWO’s future and driving our commitment to customer success and experience optimization.
Sparsh Gupta
Founder & CEO
With a Master's in Computer Science from Oxford, specializing in AI, Sparsh has been instrumental in designing and implementing large-scale systems that enhance user experiences. Under his leadership, VWO continues to achieve remarkable growth crossing $50 million in annual revenue.
Ankit Jain
Senior VP, Engineering
Ankit has shaped VWO’s product and engineering from the ground up, playing a key role in its evolution into a globally adopted SaaS platform. With a passion for AI, simplicity, and product-led growth, he drives innovation across the stack, turning ambitious ideas into impactful, scalable solutions that power leading digital businesses worldwide.
Paresh Mandhyan
Global VP, Marketing & Business Development
Paresh Mandhyan is the Global VP of Marketing & Business Development at VWO. With 16+ years in B2B SaaS, he specializes in demand generation, product marketing, and GTM strategy, and is known for building high-performing teams and scalable growth engines. He holds an MBA from the University of Wales, and is a recognized speaker in the marketing community.
Alekh Agarwal
VP, Finance & Accounts
With 20+ years of experience across SaaS, retail, telecom, and advertising, Alekh leads the finance function, focusing on strategic alignment, operational excellence, and long-term value creation. He’s been instrumental in scaling the finance organization, driving funding and cost optimization efforts at VWO that have significantly improved profitability.
Backed by Everstone Capital
In early 2025, a leading Singapore based private equity firm Everstone Capital acquired a majority stake in Wingify. The partnership includes a significant investment aimed at accelerating VWO’s product innovation and international growth.
Their support enables us to scale our vision of building the world's most powerful experimentation and experience optimization platform.
As we enter our next phase of growth, our focus remains on empowering businesses worldwide with cutting-edge, AI-first optimization solutions.
From vision to global impact
Trusted by the world's biggest brands, Amazon, Domino's, Disney, eBay, and more.
Ranked No. 1 in Experimentation on G2 Reports every year, consistently outperforming competitors.
Pioneered AI-first user behavior analytics capabilities.
Milestones in a nutshell
2009
- Launched Marketing Optimization Suite
- Launched VWO beta-focussed on A/B Testing, first to use Visual Editor
- 1,000 beta users
2010
- Launched paid plans, 10 upgrades on day 1
- First Enterprise customer
- Launched Heatmaps and Clickmaps, First to do so!
- Pioneered Visual Editor to empower marketers for DIY A/B Testing
2011
- 160+ Customers
- Wingify’s first offical office. Hit first $1 Million in revenue
2012
- 50 Enterprise customers
- 1500+ paid customers from 50+ countries
- Google Analytics partnership
2016
- Launched first version of Session Recordings & Surveys
2015
- VWO launches Japanese-language website
- VWO unveils SmartStats, the new Bayesian based statistics engine
2014
- Paras Chopra, Founder gets covered - Forbes 30 under 30
- VWO 3.0 launched with 100+ new features, covered by TechCrunch
- Concept Feedback acquired
2013
- 100% Year-on-year growth in revenue
2017
- Pioneered the Conversion Rate Optimization (CRO) process
- Won Bootstrap Champ category in the Economic Times Startup Awards 2017
2018
- Close to 3 Billion digital experiences optimized in 2018
- Launched mobile AB testing
- Launched Facebook Messenger support in VWO Engage
2019
- 2500+ customers in 90+ countries around the world
- 200+ employees
- Launched VWO - FullStack server side testing
2021
- Crossed $25 Million ARR
2025
- Everstone bought a majority stake in VWO
2024
- Launched VWO Copilot
- Launched the new Stats Engine
- Launched the enhanced VWO Reports
- Launched VWO Feature Management & Experimentation (FM&E)
- First to build a cutting-edge User Behavior Analysis AI
- Signed strategic partnerships with Google, Acquia, and Accenture
2023
- Launched VWO Testing Starter Free Plan
- Launched VWO Insights Starter Free Plan
- Launched VWO Mobile App Insights
2022
- Launched VWO Personalize
- Launched VWO Data360
- Crossed $30 Million ARR
Join Our Team
We believe work should be meaningful, and people should feel seen. We're proud of the inclusive and transparent culture we've built. This is your chance to grow your career with a team that supports you and challenges you.
Whether you're a coder, designer, engineer, AI enthusiast, or storyteller, there's space here for you to thrive and make your mark. And if you're someone who enjoys learning, collaborating, and making a difference, you'll fit right in.
