VWO Acquia DAM Integration

Acquia DAM (Digital Asset Manager) is a cloud-based platform that centralizes, organizes, and manages your digital assets like images, videos, and documents. This enables secure storage and sharing of digital assets across the organisation.

By integrating Acquia’s DAM with VWO, teams can pull approved images and other digital assets directly into VWO’s visual editor without having to download or re‑upload files. This centralizes asset management and helps ensure brand consistency, because everyone is working from the same, up-to-date library of images for their A/B test and personalization campaigns.

It also streamlines the workflow for creating test variations, saving time and reducing the chance of using outdated or incorrect creative.

1. Using a single source of truth for assets

Marketing and creative teams can maintain all brand-approved images in Acquia DAM, ensuring everyone uses the most up-to-date, compliant versions when building or updating tests in VWO.

2. Speeding up experiment creation

Instead of hunting down files from multiple drives or folders, users can directly browse and select images from Acquia DAM within VWO. This dramatically reduces the time it takes to build A/B tests and other campaign variations.

3. Streamlined collaboration

Because Acquia DAM centralizes asset management, creative teams and marketing teams can work more efficiently, hand off assets seamlessly, and be sure that everyone has access to the same repository of approved visuals.