Imagine you had this amazing idea – Showing highly personalized images based on user demographics and past behavior. But well, your design team is busy (like always!)
So you first spent hours finding the right stock images that match your imagination, but didn’t find the ideal ones. A week later, you spent hours going back and forth with your design team to materialize that visual in your head.
All that hassle, just to test out an idea!
Doesn’t sound fair, right?
Well, that is what the VWO Copilot solves for you. You can now generate variations of your website images as per your specific requirements. This will save hours of your time, enable you to test a higher number of variations to figure out what works, and deploy different creatives across your website within seconds!
How does this help you?
Craft seasonal campaigns easily: Turn normal images into festival-focused ones to make them feel more relatable, as a result driving higher user engagement.
For example: As a software brand, you can add a Christmas theme to your images for a welcoming and lively brand perception.
Test image types: Understand what type of images get higher CTR.
For example: As a media brand, you can figure out whether showing a thumbnail with human emotions or showing that thumbnail with graphics, would bring higher CTR.
Personalize at scale: Show images of specific products that feel relevant to a certain locality, demographics, or user behavior.
For example: As an e-commerce marketplace, you can test whether showing Italian breakfast options on the homepage earlier in the day for visitors who regularly purchase Italian cuisine.
As you can see, the possibilities are simply endless!
If you can imagine it, the VWO Copilot can make it a reality.
Worried about data privacy?
Your data is safe and secure while using VWO Copilot. We understand the importance of user privacy and have ensured that none of the data used in Copilot interactions is utilized to train any public models. Additionally, VWO does not store any personally identifiable information (PII).
Excited and want to know more?
You can generate image variations using the VWO Copilot if you are on the Pro and Enterprise plans of VWO Testing – Web, VWO Personalize, and VWO Rollouts.
Stay tuned for upcoming AI-powered Copilots from VWO, built to elevate your optimization journey to new heights.
For more information, contact us at support@vwo.com.