I started Wingify in early 2009 to enable businesses to design and deploy great customer experiences for their websites and apps. I have a background in machine learning and am a gold medalist from Delhi College of Engineering. I have been featured twice in the Forbes 30 under 30 list - India and Asia. I'm an entrepreneur by profession and my curiosity is wide-ranging. Follow me at @paraschopra on Twitter. You can email me at paras@wingify.com
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This is a guest post by Jeremy Reeves, who is an email copywriter and split-testing…
Paras Chopra
8 Min ReadPreviously on this blog, we talked about the impact of A/B testing on SEO. Now,…
Paras Chopra
3 Min ReadUsually, you have a pretty good idea of what to A/B test on your landing…
Paras Chopra
2 Min ReadDo human photos distract users? Do they create a deeper emotional connection? Or do they…
Paras Chopra
4 Min ReadIn a previous post, I provided a downloadable A/B testing significance calculator (in excel). In…
Paras Chopra
3 Min ReadConsumers are leveraging the new-age bounty of wireless internet to share their experiences with products…
Paras Chopra
4 Min ReadRecently on Hacker News, someone commented that A/B testing has become like snake oil, making…
Paras Chopra
3 Min ReadThis is the 2nd article in the series of interviews and guest posts we are…
Paras Chopra
5 Min ReadOh, the question thou fear the most: At what price should I offer my new…
Paras Chopra
7 Min ReadJoin our community of 10,000+ Marketing, Product & UX Folks today & never miss the latest from the world of experience optimization.
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