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Do long-form sales letters still work? Even for “Professional” businesses and startups?

Do long-form sales letters still work? Even for “Professional” businesses and startups?

This is a guest post by Jeremy Reeves, who is a direct response freelance copywriter…

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Paras Chopra

Paras Chopra

8 Min Read
Coaxing out every possible dollar: a “Pricing Page” test you can launch today

Coaxing out every possible dollar: a “Pricing Page” test you can launch today

Following is a guest post by Joanna Wiebe, who is a conversion-focused copywriter and the…

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Paras Chopra

Paras Chopra

9 Min Read
Faster Website Loading: VWO Asynchronous Smartcode Is Live

Faster Website Loading: VWO Asynchronous Smartcode Is Live

Any (synchronous) external or 3rd party JavaScript code you add on your website has potential…

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Paras Chopra

Paras Chopra

4 Min Read
A/B Testing your way into a great product launch

A/B Testing your way into a great product launch

Josh Ledgard is the co-founder of KickoffLabs. He knows a thing or two about what it…

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Paras Chopra

Paras Chopra

5 Min Read
A/B testing case study: removing navigation menu increased conversions by 100%

A/B testing case study: removing navigation menu increased conversions by 100%

Usually navigation menus are common across all pages of a website. But, should you have…

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Paras Chopra

Paras Chopra

3 Min Read
Wingify nominated for Red Herring Asia 100 and NASSCOM Emerge 50

Wingify nominated for Red Herring Asia 100 and NASSCOM Emerge 50

I am happy to announce that we got nominated for not one, but two prestigious…

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Paras Chopra

Paras Chopra

Less Than a Min Read
5 email marketing best practices to double your response rates and profits

5 email marketing best practices to double your response rates and profits

This is a guest post by Jeremy Reeves, who is an email copywriter and split-testing…

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Paras Chopra

Paras Chopra

8 Min Read
How to measure return on investment on your SEO efforts

How to measure return on investment on your SEO efforts

Previously on this blog, we talked about impact of A/B testing on SEO. Now, in…

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Paras Chopra

Paras Chopra

3 Min Read
23 A/B Testing Ideas To Get You Started With Optimization

23 A/B Testing Ideas To Get You Started With Optimization

Usually you have a pretty good idea of what to A/B test on your landing…

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Paras Chopra

Paras Chopra

2 Min Read
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Shanaz Khan from VWO

Hi, I am Shanaz from the VWO Research Desk.

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