What is Visitor Segmentation? How Does It Help?

What is Visitor Segmentation? How Does It Help?

Sure, bundling your target audience together into one single group may fetch some positive results.…

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Astha Khandelwal

Astha Khandelwal

14 Min Read
eCommerce A/B Testing: 20 Star Elements You Need To Optimize in 2024

eCommerce A/B Testing: 20 Star Elements You Need To Optimize in 2024

Whether you are a seasoned marketer or a newbie owning an online store, you are…

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Nida Zehra

Nida Zehra

14 Min Read
9 Sign Up Form Examples For More Conversions

9 Sign Up Form Examples For More Conversions

Sign-up forms are an integral part of any website. Depending on the nature of your…

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Marvellous Aham-adi

Marvellous Aham-adi

15+ Min Read
B2B Lead Nurturing: Learn How to Close More Deals

B2B Lead Nurturing: Learn How to Close More Deals

As a marketer, you are supposed to feed the top of the sales funnel of…

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Nida Zehra

Nida Zehra

15 Min Read
8 Actionable Steps That Will Help You Increase Your Travel Website Bookings

8 Actionable Steps That Will Help You Increase Your Travel Website Bookings

On an average, more than 95% of traffic coming on travel and hospitality websites leave…

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Nida Zehra

Nida Zehra

13 Min Read
Why CRO and UX Are A Match Made in Heaven?

Why CRO and UX Are A Match Made in Heaven?

Both CRO and UX aim to help users get things done with minimum effort. They…

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Nida Zehra

Nida Zehra

12 Min Read
Get your A-Game Up with These 8 Effective Lead Conversion Strategies

Get your A-Game Up with These 8 Effective Lead Conversion Strategies

The notion that building a fancy looking website and investing into marketing activities are more…

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Angelina Gil

Angelina Gil

7 Min Read
7 A/B Testing Examples To Bookmark [2024]

7 A/B Testing Examples To Bookmark [2024]

For businesses to flourish in today’s highly competitive market and hit that conversion rate figure…

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Astha Khandelwal

Astha Khandelwal

10 Min Read
What is an A/A Test? Why Should You Care? Learn More

What is an A/A Test? Why Should You Care? Learn More

An A/A test pits two exactly identical pages against each other instead of two different…

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Mani Makkar

Mani Makkar

12 Min Read
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Shanaz Khan from VWO

Hi, I am Pratyusha from the VWO Research Desk.

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