How Marketers Can Deal With Fleeting Attention Span

How Marketers Can Deal With Fleeting Attention Span

The average human attention span is a mere 8.25 seconds, which is surprisingly lower than…

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Ketan Pande

Ketan Pande

6 Min Read
Boost Your Website’s Performance: Best Practices in Optimization, Personalization, and Testing

Boost Your Website’s Performance: Best Practices in Optimization, Personalization, and Testing

Imagine a company that crafts and sells the world’s finest sneakers with the best available…

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Ketan Pande

Ketan Pande

13 Min Read
How to Measure Personalization Success: The Key Metrics

How to Measure Personalization Success: The Key Metrics

Imagine yourself as a bike racer, working hard to win the next competition. You change…

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Ketan Pande

Ketan Pande

9 Min Read
Conversion Rate Optimization – The Plug to a Leaky Bucket

Conversion Rate Optimization – The Plug to a Leaky Bucket

As a business owner in the digital age, it’s almost impossible to not hear terms…

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Ketan Pande

Ketan Pande

7 Min Read
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Shanaz Khan from VWO

Hi, I am Pratyusha from the VWO Research Desk.

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