CRO for Local Search: Concept and Strategies

CRO for Local Search: Concept and Strategies

“Last year, we saw a remarkable shift where 30% of our online orders found their…

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Ketan Pande

Ketan Pande

12 Min Read
B2B Conversion Rate Optimization: 5 Strategies for B2B Websites

B2B Conversion Rate Optimization: 5 Strategies for B2B Websites

A massive 7258% surge in the number of marketing tech companies in just 12 years.…

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Ketan Pande

Ketan Pande

14 Min Read
How to Achieve Lead Generation, Seamless Content Conversion, and Navigation Bliss Using VWO Insights-Web

How to Achieve Lead Generation, Seamless Content Conversion, and Navigation Bliss Using VWO Insights-Web

Website analytics is like a collection of numbers that can tell stories of success or…

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Ketan Pande

Ketan Pande

6 Min Read
Behavior Analytics: How to Uncover Insights from Your Customers’ Experience

Behavior Analytics: How to Uncover Insights from Your Customers’ Experience

Corey, a sneaker enthusiast, had one of the most disappointing website experiences. In the pursuit…

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Ketan Pande

Ketan Pande

14 Min Read
Strategic Splits: A Guide to A/B Test Segmentation

Strategic Splits: A Guide to A/B Test Segmentation

“105% uplift in click-through rate!” It’s not uncommon to anticipate growth in A/B testing. But…

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Ketan Pande

Ketan Pande

13 Min Read
Exploring Generative AI-based Surveys: The Future of Feedback

Exploring Generative AI-based Surveys: The Future of Feedback

In the bustling office of a rapidly expanding tech company, Kim is a product manager…

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Ketan Pande

Ketan Pande

14 Min Read
A Guide to Digital Customer Engagement: Strategies, Examples & Trends

A Guide to Digital Customer Engagement: Strategies, Examples & Trends

Search, tap, pay, and your order is confirmed – in today’s fast-paced world, customers are…

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Ketan Pande

Ketan Pande

14 Min Read
6 B2B Content Ideas to Increase Conversions

6 B2B Content Ideas to Increase Conversions

Think about the products and services you are using to run your business. How did…

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Ketan Pande

Ketan Pande

11 Min Read
Experimentation Induces Learning: 5 Examples That Are Proof

Experimentation Induces Learning: 5 Examples That Are Proof

Have you ever played an outdoor sport?  If yes, then you will agree that training…

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Ketan Pande

Ketan Pande

10 Min Read
12
Shanaz Khan from VWO

Hi, I am Shanaz from the VWO Research Desk.

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