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What Is Long Form Sales Letter? How To Write One?

What Is Long Form Sales Letter? How To Write One?

In the past, you must have come across one of those long sales page that…

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Jeremy Reeves

Jeremy Reeves

14 Min Read
Appsumo Reveals its A/B Testing Secret: Only 1 Out of 8 Tests Produce Results

Appsumo Reveals its A/B Testing Secret: Only 1 Out of 8 Tests Produce Results

This is the 2nd article in the series of interviews and guest posts we are…

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Paras Chopra

Paras Chopra

5 Min Read
A/B Testing Product Pricing? Here is How to Do It

A/B Testing Product Pricing? Here is How to Do It

Oh, the question thou fear the most: At what price should I offer my new…

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Paras Chopra

Paras Chopra

7 Min Read
Proof of how important website titles are for SEO

Proof of how important website titles are for SEO

On popular forum Hacker News, there were recent discussions on how important website titles are…

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Paras Chopra

Paras Chopra

1 Min Read
Key Differences Between Multivariate Testing (MVT) And A/B Testing

Key Differences Between Multivariate Testing (MVT) And A/B Testing

Multivariate testing (MVT) is a form of testing in which changes are made to multiple…

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Paras Chopra

Paras Chopra

2 Min Read
Rules-of-Thumb for A/B and Multivariate Tests

Rules-of-Thumb for A/B and Multivariate Tests

I recently got interviewed on Unbounce blog as a conversion hero. In the interview, I…

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Paras Chopra

Paras Chopra

4 Min Read
Easiest way to track conversions across multiple domains (using third party cookies)

Easiest way to track conversions across multiple domains (using third party cookies)

Weโ€™re excited, very excited. Today we launched a new feature that allows VWO users to…

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Paras Chopra

Paras Chopra

3 Min Read
Thanks to CloudFront, VWO is faster than ever

Thanks to CloudFront, VWO is faster than ever

Continuing our mission to juice up backend infrastructure of VWO, today we switched to a…

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Paras Chopra

Paras Chopra

2 Min Read
Consolidated clickmaps and heatmaps: a new method for analyzing visitor activity

Consolidated clickmaps and heatmaps: a new method for analyzing visitor activity

We had launched clickmaps and heatmaps for A/B tests recently in VWO. Since then it…

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Paras Chopra

Paras Chopra

3 Min Read
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Shanaz Khan from VWO

Hi, I am Shanaz from the VWO Research Desk.

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