What Are Micro Conversions And Why You Should Monitor them

What Are Micro Conversions And Why You Should Monitor them

Typically, when we talk about conversions in the eCommerce vertical, we focus on the number…

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Yash Vardhan

Yash Vardhan

6 Min Read
Wingify Is Changing The Guard. Meet The New CEO.

Wingify Is Changing The Guard. Meet The New CEO.

Eight years ago I met Sparsh Gupta, who quit his comfortable job in London and…

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Paras Chopra

Paras Chopra

3 Min Read
Wingify Is Changing The Guard. Meet The New CEO.

Wingify Is Changing The Guard. Meet The New CEO.

Eight years ago I met Sparsh Gupta, who quit his comfortable job in London and…

Read More
Paras Chopra

Paras Chopra

3 Min Read
Mastering An Advanced Content Calendar For High-Impact Content Marketing

Mastering An Advanced Content Calendar For High-Impact Content Marketing

This is a guest post by Ashley Poynter. Ashley is an avid content marketer and…

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Ashley Poynter

Ashley Poynter

6 Min Read
VWO Was Colart’s First Choice As An Optimization Platform

VWO Was Colart’s First Choice As An Optimization Platform

We spoke with Patxi Gadanon, who works as a Senior Web Manager for one of…

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Smriti Chopra

Smriti Chopra

7 Min Read
7 Powerful Psychology Lessons That Will Boost Your Digital Marketing Game

7 Powerful Psychology Lessons That Will Boost Your Digital Marketing Game

This is a guest post by Alexander Bickov, a Riga-based product designer with over 15…

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Alexander Bickov

Alexander Bickov

6 Min Read
How New Year Resolutions Can Help You Optimize Your Life

How New Year Resolutions Can Help You Optimize Your Life

We’re all aware that our time on this planet is limited. It’s an undeniable, yet…

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Ankur Sharma

Ankur Sharma

7 Min Read
The Art of Being Stupid – Why Testing Matters More Than Everything Else

The Art of Being Stupid – Why Testing Matters More Than Everything Else

Note: This is a guest article written by Tyler Hakes, the strategy director at Optimist,…

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Tyler Hakes

Tyler Hakes

7 Min Read
Looking Into The Future: eCommerce Marketing Trends for 2018

Looking Into The Future: eCommerce Marketing Trends for 2018

2018 is just around the corner! While marketers are putting together their annual marketing strategy for the next…

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Madhuri Guram

Madhuri Guram

2 Min Read
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