All posts by Nida Zehra

As a marketer, you are supposed to feed the top of the sales funnel of…

When you step foot in the enthralling world of CRO (hey, we do it for…

Eye tracking enables business owners and marketers to understand user interaction with their websites and…

On an average, more than 95% of traffic coming on travel and hospitality websites leave…

Both CRO and UX aim to help users get things done with minimum effort. They…

Creating focused content for the web is the most sought after practice to engage your…

According to past research published by Nielsen Norman Group, 79% users scan any new page they…