As a marketing professional and storytelling enthusiast, I prioritize understanding data and insights over everything else while crafting a new story for experimentation. Besides work, you can find me reading fiction and, at times, metamorphosing into an artist through some discerning sorcery, which leads me to maintain an art and poetry blog on Instagram. Towards an innate linguistic inclination, I am currently looking forward to learning Persian to read and understand layers of the 14th-century Iranian poet Hafez's work—one of my most treasured literary possessions.
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VWO has been so helpful in our optimization efforts. Testing opportunities are endless and it has allowed us to easily identify, set up, and run multiple tests at a time.
Elizabeth Levitan Digital Optimization Specialist
As the project manager for our experimentation process, I love how the functionality of VWO allows us to get up and going quickly but also gives us the flexibility to be more complex with our testing.
Tara Rowe Marketing Technology Manager
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VWO does A/B Testing so disruptively, embarrassingly better than Google does that it puts a smile on my face.
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