23 A/B Testing Ideas to Get You Started With Optimization

23 A/B Testing Ideas to Get You Started With Optimization

Usually, you have a pretty good idea of what to A/B test on your landing…

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Paras Chopra

Paras Chopra

2 Min Read
Do Human Photos Increase Website Conversions?

Do Human Photos Increase Website Conversions?

Do human photos distract users? Do they create a deeper emotional connection?  Or do they…

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Paras Chopra

Paras Chopra

4 Min Read
A/B Test Duration Calculator [Free Downloadable Excel]

A/B Test Duration Calculator [Free Downloadable Excel]

In a previous post, I provided a downloadable A/B testing significance calculator (in excel). In…

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Paras Chopra

Paras Chopra

3 Min Read
How To Prepare Product Review Pages That Convert To Sales

How To Prepare Product Review Pages That Convert To Sales

Consumers are leveraging the new-age bounty of wireless internet to share their experiences with products…

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Paras Chopra

Paras Chopra

4 Min Read
A/B testing is not snake oil

A/B testing is not snake oil

Recently on Hacker News, someone commented that A/B testing has become like snake oil, making…

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Paras Chopra

Paras Chopra

3 Min Read
What Is Long Form Sales Letter? How To Write One?

What Is Long Form Sales Letter? How To Write One?

In the past, you must have come across one of those long sales page that…

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Jeremy Reeves

Jeremy Reeves

14 Min Read
Appsumo Reveals its A/B Testing Secret: Only 1 Out of 8 Tests Produce Results

Appsumo Reveals its A/B Testing Secret: Only 1 Out of 8 Tests Produce Results

This is the 2nd article in the series of interviews and guest posts we are…

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Paras Chopra

Paras Chopra

5 Min Read
A/B Testing For Pricing & Split Testing For Pricing? –  Here is How to Do It

A/B Testing For Pricing & Split Testing For Pricing? – Here is How to Do It

Oh, the question thou fear the most: At what price should I offer my new…

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Paras Chopra

Paras Chopra

7 Min Read
Proof of how important website titles are for SEO

Proof of how important website titles are for SEO

On popular forum Hacker News, there were recent discussions on how important website titles are…

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Paras Chopra

Paras Chopra

1 Min Read
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