Video Heatmap: How To Use Them To Understand Your Users

Video Heatmap: How To Use Them To Understand Your Users

Videos made an entry into the marketing game not very long ago, but it is…

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Shanaz Khan

Shanaz Khan

6 Min Read
Learn The Subtle Art of Video Marketing for Business

Learn The Subtle Art of Video Marketing for Business

From the very first television commercial aired in 1941 to today’s innovative personalized video messages,…

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Astha Khandelwal

Astha Khandelwal

15+ Min Read
VWO Launches Customizable Widget Library to Run Nudge Based A/B Tests

VWO Launches Customizable Widget Library to Run Nudge Based A/B Tests

VWO Visual Editor now comes packed with a customizable widget library to help you easily…

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Mani Makkar

Mani Makkar

3 Min Read
7 Thank You Page Examples That Can Boost Visitor Experience

7 Thank You Page Examples That Can Boost Visitor Experience

Typically, a thank you page loads after a conversion has happened on your website, making…

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Astha Khandelwal

Astha Khandelwal

13 Min Read
VWO Q&A: Personalization MasterClass

VWO Q&A: Personalization MasterClass

On 9/11, Rodolfo Yiu and yours truly collaborated for a “Personalization MasterClass“. The agenda was…

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Bhavya Sahni

Bhavya Sahni

7 Min Read
Less is More: Why Providing Your Customers with Fewer Options Will Increase Your eCommerce Sales

Less is More: Why Providing Your Customers with Fewer Options Will Increase Your eCommerce Sales

You know the drill: You arrive home after a long workday, curl up onto the…

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Mary Blackiston

Mary Blackiston

10 Min Read
The Psychology of Colors in Marketing & Impact on Conversions

The Psychology of Colors in Marketing & Impact on Conversions

Colors are one of the most powerful visual cues to draw someone’s immediate attention and…

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Astha Khandelwal

Astha Khandelwal

7 Min Read
How SaaS Businesses Can Optimize for Product Qualified Leads in 4 Steps

How SaaS Businesses Can Optimize for Product Qualified Leads in 4 Steps

The term Product Qualified Leads (PQLs) is not new—It’s been used by tech and SaaS…

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Aggelos Mouzakitis

Aggelos Mouzakitis

13 Min Read
Must-Have Instagram Marketing Tools To Grow Your Business

Must-Have Instagram Marketing Tools To Grow Your Business

1 Billion monthly active users, half of which use Instagram daily. Predominantly below 35 years…

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Mani Makkar

Mani Makkar

7 Min Read
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Shanaz Khan from VWO

Hi, I am Pratyusha from the VWO Research Desk.

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