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Editor’s Pick

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Proving Returns from A/B Testing – 6 Ways to Keep Your Boss Happy
7 Min Read

Proving Returns from A/B Testing – 6 Ways to Keep Your Boss Happy

Smriti Chawla

Smriti Chawla

What You Should Know About the Optimizely “Vulnerability”
11 Min Read

What You Should Know About the Optimizely “Vulnerability”

Paras Chopra

Paras Chopra

The Why and How of Creating ‘Snackable’ Content
6 Min Read

The Why and How of Creating ‘Snackable’ Content

Sonakshi Babbar

Sonakshi Babbar

Why Most People are Trying to Increase Conversion Rates in the Wrong Places
7 Min Read

Why Most People are Trying to Increase Conversion Rates in the Wrong Places

Jeremy Reeves

Jeremy Reeves

Testimonials: How to Squeeze the Very Last Ounce of Conversions Out of Them
8 Min Read

Testimonials: How to Squeeze the Very Last Ounce of Conversions Out of Them

Smriti Chawla

Smriti Chawla

How To Do A/B Split Testing on Low Traffic Sites
9 Min Read

How To Do A/B Split Testing on Low Traffic Sites

Smriti Chawla

Smriti Chawla

How to Calculate AdWords Profitability for your SaaS Business
3 Min Read

How to Calculate AdWords Profitability for your SaaS Business

Mohita Nagpal

Mohita Nagpal

A Conversation with Peter Sandeen: All You Need to Know About Value Proposition
8 Min Read

A Conversation with Peter Sandeen: All You Need to Know About Value Proposition

Smriti Chawla

Smriti Chawla

A/B Testing for Big Wins – When You Should Do It & How You Should Do It
8 Min Read

A/B Testing for Big Wins – When You Should Do It & How You Should Do It

Smriti Chawla

Smriti Chawla

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Shanaz Khan from VWO

Hi, I am Pratyusha from the VWO Research Desk.

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