On-page Surveys: Harness Feedback for Actionable Changes with VWO

On-page Surveys: Harness Feedback for Actionable Changes with VWO

In 2005, Dell faced a crisis when Jeff Jarvis, a regular internet user, publicly criticized…

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Pratyusha Guha

Pratyusha Guha

10 Min Read
Taciana Serafim on Prioritizing Impactful CRO Metrics for Meaningful Improvements  

Taciana Serafim on Prioritizing Impactful CRO Metrics for Meaningful Improvements  

This interview is part of our ‘CRO Perspectives: Conversations with Industry Experts’ VWO Blog series.…

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Pratyusha Guha

Pratyusha Guha

10 Min Read
Scroll-Depth Tracking: What, Why, and How of Monitoring Visitor Engagement

Scroll-Depth Tracking: What, Why, and How of Monitoring Visitor Engagement

Sometimes the most important piece of information on your webpage is similar to undiscovered treasure…

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Pratyusha Guha

Pratyusha Guha

15 Min Read
63 A/B Testing Hypotheses to Scale A/B Testing for Your eCommerce Store

63 A/B Testing Hypotheses to Scale A/B Testing for Your eCommerce Store

Amazon, Domino’s, Zalora, Apple – What connects these eCommerce giants across diverse industries? They’ve woven…

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Pratyusha Guha

Pratyusha Guha

15+ Min Read
A Guide for Product Managers, Marketers, and UX Professionals to Leverage Behavior Analytics

A Guide for Product Managers, Marketers, and UX Professionals to Leverage Behavior Analytics

Do you know what makes successful companies what they are?  No, they don’t wave a…

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Pratyusha Guha

Pratyusha Guha

13 Min Read
Is A/B Testing Analysis Using Google Analytics Possible? Navigating The Road Ahead

Is A/B Testing Analysis Using Google Analytics Possible? Navigating The Road Ahead

11 July 2023, and 30 October 2023.  These two days had everyone in the business…

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Pratyusha Guha

Pratyusha Guha

7 Min Read
How VWO Can Help You with Visitor Behavior Analytics

How VWO Can Help You with Visitor Behavior Analytics

‘Supposing is good, but finding out is better.’ – Mark Twain In the realm of…

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Pratyusha Guha

Pratyusha Guha

15+ Min Read
6 Proven Strategies to Promote Your Affiliate Content And Link Effectively

6 Proven Strategies to Promote Your Affiliate Content And Link Effectively

Awesome, you’ve joined our VWO Affiliate Program!  But you know what? The real work begins…

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Pratyusha Guha

Pratyusha Guha

7 Min Read
Mastering Brand Engagement: Strategies and Real-Life Examples

Mastering Brand Engagement: Strategies and Real-Life Examples

When companies are crafting their brand engagement strategies, they have a choice to make. They…

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Pratyusha Guha

Pratyusha Guha

14 Min Read
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Shanaz Khan from VWO

Hi, I am Pratyusha from the VWO Research Desk.

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