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VWO Blog

A Blog Around Everything Conversion Optimization And Beyond

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What hackers have to say about A/B testing

Well, OK, the post is not about exactly the kind of hackers who do nasty stuff, breaking into computers and systems. This post is rather a compilation of best discussions on A/B testing at my favorite online hang out: Hacker News. That forum is a must visit if you can relate to startups, technology, science […]

The challenge of realtime URL matching and how we do it

You know what is the biggest backend challenge doing A/B split tests on-the-fly?   Visual Website Optimizer (proudly) claims that you only need to add a small JavaScript code snippet once and then create unlimited tests from the interface without touching your website ever again. Since the code is added site-wide and not just the pages […]

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