A Conversation with Peter Sandeen: All You Need to Know About Value Proposition

A Conversation with Peter Sandeen: All You Need to Know About Value Proposition

A good value proposition forms the core of all conversion strategies. It forms the basis…

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Smriti Chawla

Smriti Chawla

8 Min Read
High Impact Ideas To Lift Your Conversion Rates

High Impact Ideas To Lift Your Conversion Rates

Let’s start with a website testing myth. It isn’t as easy as everyone says it…

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Rich Page

Rich Page

7 Min Read
3 Easy eCommerce Conversion Tactics You Need to Adopt Right Now

3 Easy eCommerce Conversion Tactics You Need to Adopt Right Now

Innovation in eCommerce is happening at record pace, and as a result, consumers’ expectations are…

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Smriti Chawla

Smriti Chawla

5 Min Read
Have a sales page? Here are 3 extremely simple tips to improve it

Have a sales page? Here are 3 extremely simple tips to improve it

You have a different audience than Copyblogger, Mashable and the New York Times. Their websites…

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Karl Staib

Karl Staib

6 Min Read
Should you hire an agency for your A/B testing or should you do it yourself?

Should you hire an agency for your A/B testing or should you do it yourself?

To be the most successful with your website testing efforts and results, you need more…

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Rich Page

Rich Page

5 Min Read
Second Year In A Row: 9 Award Winning A/B and Multivariate Tests

Second Year In A Row: 9 Award Winning A/B and Multivariate Tests

WhichTestWon is a website that features results of A/B tests and multivariate tests wherein visitors…

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Siddharth Deswal

Siddharth Deswal

2 Min Read
How To Increase Conversion Rates Using Preselling

How To Increase Conversion Rates Using Preselling

Over the years I’ve talked with hundreds of clients and potential clients… conversion optimization wannabees…

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Jeremy Reeves

Jeremy Reeves

6 Min Read
The famous Monty Hall problem and what it has to do with A/B testing

The famous Monty Hall problem and what it has to do with A/B testing

The feedback I received on “How large should your A/B test sample size be?” inspired…

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Kees Schippers

Kees Schippers

7 Min Read
25 Conversion Rate Optimization experts you must follow on Twitter

25 Conversion Rate Optimization experts you must follow on Twitter

One of the easiest ways of keeping up-to-date in an industry is to closely follow…

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Siddharth Deswal

Siddharth Deswal

4 Min Read
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