Hailing from a humanities background, I stumbled into the world of products that scream innovation and into the world of marketing. I'm a Brand Marketer on the weekdays and on weekends, a curious kid who wants to learn and do everything from painting to carpentry and cooking. A travel enthusiast to the core, I often find myself escaping to the hills, looking for the quietest spots with breathtaking views.
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Ian Freed was devastated. He was at the helm of a product experiment that cost…
Mani Makkar
7 Min Read
Google Chrome and Mozilla Firefox have recently made changes to permission prompts for web push…
Mani Makkar
3 Min Read
VWO Visual Editor now comes packed with a customizable widget library to help you easily…
Mani Makkar
3 Min Read
An A/A test pits two exactly identical pages against each other instead of two different…
Mani Makkar
12 Min Read
*Note: Please find the links to the resources listed in the ‘Sources’ section at the…
Mani Makkar
7 Min Read
Experimentation has been the cornerstone of all successful organizations. But many fall prey to the…
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VWO does A/B Testing so disruptively, embarrassingly better than Google does that it puts a smile on my face.
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We're satisfied and glad we picked VWO. We're getting the ROI from our experiments.
Christoffer Kjellberg CRO Manager
VWO has been so helpful in our optimization efforts. Testing opportunities are endless and it has allowed us to easily identify, set up, and run multiple tests at a time.
Elizabeth Levitan Digital Optimization Specialist
As the project manager for our experimentation process, I love how the functionality of VWO allows us to get up and going quickly but also gives us the flexibility to be more complex with our testing.
Tara Rowe Marketing Technology Manager
You don't need a website development background to make VWO work for you. The VWO support team is amazing
Elizabeth Romanski Consumer Marketing & Analytics Manager
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VWO does A/B Testing so disruptively, embarrassingly better than Google does that it puts a smile on my face.
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