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The Impact of a Cookieless Future on A/B Testing

The Impact of a Cookieless Future on A/B Testing

Most SMBs, mid-market organizations, and enterprises that have embraced experimentation as a culture are being…

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Mareen Cherian

Mareen Cherian

9 Min Read
How To Go From Zero to One in Your Server-Side Experimentation Journey

How To Go From Zero to One in Your Server-Side Experimentation Journey

How to run complex experiments without fearing performance or privacy issues with VWO server-side testing…

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Niti Sharma

Niti Sharma

14 Min Read
Omnichannel Marketing Guide – 5 Tactics For Effective Implementation

Omnichannel Marketing Guide – 5 Tactics For Effective Implementation

Strategic steps to prepare your omnichannel program, and the crucial tactics that can help implement…

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Marouane El Baghati

Marouane El Baghati

8 Min Read
VWO Shines in the G2 Summer 2022 Reports With 20 Badges in Five Categories

VWO Shines in the G2 Summer 2022 Reports With 20 Badges in Five Categories

VWO, the world-leading experimentation platform emerged as the Leader in five categories, including Mobile App…

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Mareen Cherian

Mareen Cherian

5 Min Read
What Is Hicks Law and How Can We Use It To Simplify Choices?

What Is Hicks Law and How Can We Use It To Simplify Choices?

Suppose you have to pick one color between orange and blue for your walls. Which…

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Darrell Williams

Darrell Williams

5 Min Read
Prioritizing Data Privacy In Your Experimentation Program

Prioritizing Data Privacy In Your Experimentation Program

VWO’s privacy-first approach: what it entails, why it is essential, and how it benefits our…

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Niti Sharma

Niti Sharma

15+ Min Read
VWO partners with Gaprise to offer world-class experimentation solutions in Japan

VWO partners with Gaprise to offer world-class experimentation solutions in Japan

VWO, the experimentation platform used by fast-growing brands the world over, recently announced a partnership…

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Niti Sharma

Niti Sharma

3 Min Read
ISO 27701:2019—VWO’s Commitment Towards Data Protection and Security

ISO 27701:2019—VWO’s Commitment Towards Data Protection and Security

With progressing technology, cyber-attacks are evolving by the hour. With more than 89% of businesses…

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Nida Zehra

Nida Zehra

5 Min Read
Shanaz Khan from VWO

Hi, I am Shanaz from the VWO Research Desk.

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