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How to Use Image Carousels the Right Way?

Oh, the annoying merry-go-rounds! I’ve lost track of the number of times I’ve tried to…

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Smriti Chawla

Smriti Chawla

8 Min Read

Optimize Your Marketing Efforts with a Killer Value Proposition

Almost all of us have focused our conversion efforts to answer the most basic “What’s…

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Smriti Chawla

Smriti Chawla

10 Min Read

5 Design Principles To Instantly Boost The Conversion Rate Of Your Website

This post was updated on 14/10/2016. Please give it a read for fresh insights, new…

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Smriti Chawla

Smriti Chawla

6 Min Read

Top 3 eCommerce Conversion Trends of 2013 You Must Adopt Right Now

There’s so much that you can improve on an eCommerce website. You have product pages,…

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Smriti Chawla

Smriti Chawla

6 Min Read

Call to Action Buttons: The Ultimate Guide on Which Ones Convert and Why

Ask around, what are the 3 main elements that you have tested on your landing…

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Smriti Chawla

Smriti Chawla

11 Min Read
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Shanaz Khan from VWO

Hi, I am Shanaz from the VWO Research Desk.

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