How To Increase Conversion Rates Using Preselling

How To Increase Conversion Rates Using Preselling

Over the years I’ve talked with hundreds of clients and potential clients… conversion optimization wannabees…

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Jeremy Reeves

Jeremy Reeves

6 Min Read
The famous Monty Hall problem and what it has to do with A/B testing

The famous Monty Hall problem and what it has to do with A/B testing

The feedback I received on “How large should your A/B test sample size be?” inspired…

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Kees Schippers

Kees Schippers

7 Min Read
25 Conversion Rate Optimization experts you must follow on Twitter

25 Conversion Rate Optimization experts you must follow on Twitter

One of the easiest ways of keeping up-to-date in an industry is to closely follow…

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Siddharth Deswal

Siddharth Deswal

4 Min Read
107% increase in sales shows that customers care more for authenticity than low prices

107% increase in sales shows that customers care more for authenticity than low prices

eCommerce websites that sell branded products need to ensure that customers know the products are…

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Siddharth Deswal

Siddharth Deswal

2 Min Read
Coaxing out every possible dollar: a “Pricing Page” test you can launch today

Coaxing out every possible dollar: a “Pricing Page” test you can launch today

Following is a guest post by Joanna Wiebe, who is a conversion-focused copywriter and the…

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Paras Chopra

Paras Chopra

8 Min Read
23 A/B Testing Ideas to Get You Started With Optimization

23 A/B Testing Ideas to Get You Started With Optimization

Usually, you have a pretty good idea of what to A/B test on your landing…

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Paras Chopra

Paras Chopra

2 Min Read
Do Human Photos Increase Website Conversions?

Do Human Photos Increase Website Conversions?

Do human photos distract users? Do they create a deeper emotional connection? Or do they…

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Paras Chopra

Paras Chopra

4 Min Read
How To Prepare Product Review Pages That Convert To Sales

How To Prepare Product Review Pages That Convert To Sales

Consumers are leveraging the new-age bounty of wireless internet to share their experiences with products…

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Paras Chopra

Paras Chopra

4 Min Read
A/B testing is not snake oil

A/B testing is not snake oil

Recently on Hacker News, someone commented that A/B testing has become like snake oil, making…

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Paras Chopra

Paras Chopra

3 Min Read
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Shanaz Khan from VWO

Hi, I am Pratyusha from the VWO Research Desk.

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