We know that marketers try and use different A/B testing tools with the intent of discovering the one that works the best. This repeated trial and error method wastes valuable time and energy because the process of finding the perfect A/B Testing tool almost never ends. To help all such marketers, G2 Crowd has come […]
Posts By Ruchika Sharma
Know How Uptowork Brought in Visitor’s Trust and Reduced The Cart Abandonment Rate
Regardless of what product or service you are offering, the above quote stands true for all ecommerce players. Trust plays a key role to increase the conversion rate on your checkout page, getting more revenue and more customers from your existing traffic base. And that happens when your visitors trust your brand. Trust plays a […]
How Klickkonzept Used Visitor’s Insights To Help Its Client Boost Revenue By 19.24%
Klickkonzept is a Germany-based, online-marketing-performance agency that helps its clients in boosting their website KPIs. This case study is with reference to one of its eCommerce clients, point-rouge. Klickkonzept made a couple of important observations per the data collected from Google Analytics and a usability test done by them. The data highlighted a high number […]
Conversion Rate Audit: The First Step Of The CRO Process
Like everything else, there is a perfect timing to start with your CRO process. Rush in without a good understanding and you might just be burning your money for no good. It is true that finding that “Perfect Moment” for yourself is tough. And it’s tougher to be in that moment and still not know […]
[Infographic] 10 Easy Practices To Boost Travel Website Booking
Is it easy to boost travel website booking? Let’s face it—conversions do not come easy for travel websites. On an average, more than 95% traffic on travel websites leave without purchasing anything, almost on a whim. Most of the time, the reasons behind it are lengthy marketing funnels, complex search parameters, complicated checkout processes, multiple […]
Why Businesses Are Not Satisfied With Their Conversion Rates?
A study from Econsultancy states that only 22% of businesses are satisfied with their conversion rates. Read the following observations related to website data: Your website is turning your visitors away, and you don’t know why. You are experiencing low visitor engagement on your website. High bounce rate and low conversion rate are your major […]
