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VWO Blog

A Blog Around Everything Conversion Optimization And Beyond

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How Klickkonzept Used Visitor’s Insights To Help Its Client Boost Revenue By 19.24%

Klickkonzept is a Germany-based, online-marketing-performance agency that helps its clients in boosting their website KPIs. This case study is with reference to one of its eCommerce clients, point-rouge. Klickkonzept made a couple of important observations per the data collected from Google Analytics and a usability test done by them. The data highlighted a high number […]

Conversion Rate Audit: The First Step Of The CRO Process

Like everything else, there is a perfect timing to start with your CRO process. Rush in without a good understanding and you might just be burning your money for no good. It is true that finding that “Perfect Moment” for yourself is tough. And it’s tougher to be in that moment and still not know […]

[Infographic] 10 Easy Practices To Boost Travel Website Booking

Is it easy to boost travel website booking? Let’s face it—conversions do not come easy for travel websites. On an average, more than 95% traffic on travel websites leave without purchasing anything, almost on a whim. Most of the time, the reasons behind it are lengthy marketing funnels, complex search parameters, complicated checkout processes, multiple […]

Why Businesses Are Not Satisfied With Their Conversion Rates?

A study from Econsultancy states that only 22% of businesses are satisfied with their conversion rates. Read the following observations related to website data: Your website is turning your visitors away, and you don’t know why. You are experiencing low visitor engagement on your website. High bounce rate and low conversion rate are your major […]

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