I've worked as a writer and editor in the B2B SaaS space for over 6 years. I read and write on all things CRO and experience optimization. I'm a chai fanatic and a paranoid parent. When I'm not copyediting or working on marketing projects, I love to spend my time reading. Besides B2B content, my passion lies in modern, behavioral astrology. I'm a dreamer and wish to write stories for children someday :)
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Amazon gets 44% of its customers’ purchases from its personalized product recommendations alone. Now you…
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9 Min ReadVWO, the experimentation platform used by fast-growing brands the world over, recently announced a partnership…
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3 Min ReadJoin our community of 10,000+ Marketing, Product & UX Folks today & never miss the latest from the world of experience optimization.
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