I’m a CXL-certified conversion optimizer, designer, and copywriter. I founded Store Boosters, an agency that takes a practical and realistic approach to experimentation (Lean CRO). While I love working on optimizing websites, my family and fiancée are my top priority. Nothing like relaxing on the beach with the family after a winning A/B test.
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How do I optimize my website’s conversion rate? Should I just try different ideas based…
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As the project manager for our experimentation process, I love how the functionality of VWO allows us to get up and going quickly but also gives us the flexibility to be more complex with our testing.
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