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VWO BLOG

on Conversion Rate Optimization

Posts By Paras Chopra

VWO Acquires Navilytics to Offer Visitor Behavior Analysis Capabilities

We’re very happy to announce that VWO has acquired Navilytics - the proven visitor analytics solution with prominent customers such as Atlassian, Aerospike and SingleCare. With this acquisition and our recent announcement of On-page Surveys, we’ve moved further along into VWO’s transformation from the first “no-coding required” A/B testing tool in 2010 to the first full-featured conversion optimization platform that you will…

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Thanks for helping VWO bootstrap its way into the survived-5-year club

Great news! Visual Website Optimizer completed five years today, and oh, we crossed 4k active paying customers, too! We’ve made a special page to share our birthday party with you. Take a look: https://vwo.com/we-are-five/ I wanted to thank you for sharing this A/B testing industry with us. A big thanks for being a customer, a user, and a well-wisher. As…

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VWO acquires Concept Feedback – Get winning A/B testing ideas through expert UX feedback

We’re proud to announce the acquisition of Concept Feedback, a leading community and resource for locating and contracting with website design and user experience (UX) experts that is used by brand marketers to increase conversion rates. As part of the acquisition, Concept Feedback’s offering will be gradually integrated with Visual Website Optimizer (VWO), with Concept Feedback continuing to operate independently.…

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Launching VWO: The Next Generation of Visual Website Optimizer

Update 4pm IST, June 27 2014 (added more clarification in FAQs): The new update of Visual Website Optimizer is immediately available for all our current customers. Login to your account and a simple click on the dashboard will shift your account to the new VWO. No changes required on the existing VWO code on your website. All your existing reports,…

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What You Should Know About the Optimizely “Vulnerability”

Update 25th June 2014 7pm IST: With the new version of VWO, we have now given an option to mask experiment names and variation names. Update 5th June 2014 11 am IST: It looks like Optimizely is planning to fix the issues that have been identified - particularly they will allow exclusion of paused and draft tests from test settings.…

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Announcing Limited Early Access to the New VWO

We’re happy to announce that the new version of Visual Website Optimizer is now available for limited early access to our current customers and users. If you are an existing user, simply login to your VWO account and in your dashboard, you will get a link to request early access. Question: When will the new version launch for everyone? We’ve…

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We Doubled Our Business In One Year

First, the good news: Visual Website Optimizer recently surpassed 3000 active paying customers. This customer base spans 80+ countries around the world and includes brands like Microsoft, Groupon, AMD, GE, and Disney among others. Our pet hamster is giddy with happiness about this milestone. Now to the back story. What changed in one year? A year back, we celebrated the…

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With 2500+ customers, an epic journey has just begun at Wingify

Oh well, how the time passes. I distinctly remember the first day I decided to do "something" in the online marketing space and hence begun hunting for the perfect name. After numerous variations and tweaks, I finally settled down on a domain that sounded just fine and inspired joy and enthusiasm. The name was Wingify and the date it was…

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Focus matters on a landing page and here’s why: 22% increase in sales

Kaya Skin Clinic is a beauty clinic that focuses on improving the looks of a person by delivering services that enhance beauty and make for radiant skin. The services Kaya offers are quite complex since each skin is unique. Therefore, the dermatologist has to ascertain the best possible treatment and enhancement plan for his/her patient. Kaya wanted to drive booked…

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