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What 10,000 A/B Tests Reveal About Your Online Store
Jurjen Jongejan
Founder, Evidoo
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Many eCommerce brands think they’re optimizing for growth—but are they really? A/B tests are meant to reveal what works, yet most brands misinterpret results, focus on surface-level wins, or miss the deeper behavioral insights that actually drive conversion.
Jurjen Jongejan, CRO strategist and founder of Evidoo, has built the world’s largest eCommerce A/B testing database. In this session, he’ll break down the hidden patterns behind successful tests, the biggest mistakes brands make, and how to leverage behavioral psychology for higher conversions.
If you’ve ever run a test that showed promise but didn’t translate into sustained revenue growth, this session will help you see A/B testing in a whole new light.
Key Takeaways
- Learn proven optimization strategies that don’t just tweak designs but change customer behavior and drive long-term growth.
- Uncover key insights from 10,000+ A/B tests, revealing what actually increases conversions and revenue in eCommerce.
- Get access to 300 battle-tested A/B test insights, rooted in consumer psychology, to implement immediately on your store.