Ben Labay
Research Director, Speero
Marc Miller
Manager, Digital Sales Conversion (CRO), Direct Energy
Aastha Trivedi
Director, Marketing, VWO
Speero worked with VWO to benchmark 200+ testing programs out there. We’ve reported now on 18 key findings, such as 47% of respondents said that they did NOT have clear program goals, 91% of respondents felt their programs were underfunded, 95% of programs lack an explicit education program, but this was present in the most mature programs.
Join Ben Labay, CEO, Speero alongside Marc Miller, Manager, Digital Sales Conversion (CRO) at Direct Energy to learn more about the key findings from this report, and learn what you can do to scale impact and velocity of your testing program.
Deep Dive: Heuristic Analysis and VoC
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