Hyperscale Intelligence
AI Revolution for CRO
The old rules are breaking.
While you’re reading this, AI is predicting which headlines convert, personalizing checkout flows, and discovering breakthrough changes through patterns invisible to human analysis. This isn’t boardroom guesswork. This is hyperscale intelligence.
is your invitation to tomorrow.
Experience a world where optimization happens automatically, insights emerge faster than implementations, and the impossible becomes routine. Join the pioneers building tomorrow’s CRO-where hyperscale intelligence transforms how humans and machines collaborate to create flawless customer experiences.
The future of conversion is intelligent. The future of intelligence is hyperscale.
Our past key speakers
Joe Johnston
Head of Conversion
Johann Van Tonder
CEO
Amy Ellman
Manager - UX, Design, CRO & Search
Antoine Tissier
Lead Experimentation Analyst
Ben Labay
CEO
Brianna Warthan
Associate Director Product Management and Development
Cameron Calder
Founder
Chris Gibbins
Chief Experience Officer
Craig Smith
Chief Strategy Officer
Craig Sullivan
CEO, Optimise or Die
Erin Weigel
Author of "Design for Impact
Florent Buisson
Experimentation Principal
Joe Johnston
Head of Conversion
Johann Van Tonder
CEO
Amy Ellman
Manager - UX, Design, CRO & Search
Antoine Tissier
Lead Experimentation Analyst
Ben Labay
CEO
Brianna Warthan
Associate Director Product Management and Development
Cameron Calder
Founder
Chris Gibbins
Chief Experience Officer
Craig Smith
Chief Strategy Officer
Craig Sullivan
CEO, Optimise or Die
Erin Weigel
Author of "Design for Impact
Florent Buisson
Experimentation Principal
Joe Johnston
Head of Conversion
Johann Van Tonder
CEO
Amy Ellman
Manager - UX, Design, CRO & Search
Antoine Tissier
Lead Experimentation Analyst
Ben Labay
CEO
Brianna Warthan
Associate Director Product Management and Development
Cameron Calder
Founder
Chris Gibbins
Chief Experience Officer
Craig Smith
Chief Strategy Officer
Craig Sullivan
CEO, Optimise or Die
Erin Weigel
Author of "Design for Impact
Florent Buisson
Experimentation Principal
Joe Johnston
Head of Conversion
Johann Van Tonder
CEO
Amy Ellman
Manager - UX, Design, CRO & Search
Antoine Tissier
Lead Experimentation Analyst
Ben Labay
CEO
Brianna Warthan
Associate Director Product Management and Development
Cameron Calder
Founder
Chris Gibbins
Chief Experience Officer
Craig Smith
Chief Strategy Officer
Craig Sullivan
CEO, Optimise or Die
Erin Weigel
Author of "Design for Impact
Florent Buisson
Experimentation Principal
Hailey Schraer
Lead User Experience Researcher

Hildur Oskarsdottir
Digital Product Manager
Luke Richardson
Growth Product Lead
Maria Alves
Head of UX
May Chin
Head of Product Growth & Analytics
Melissa Bear
Sr. Marketing Manager
Paulius Zajanckauskas
Web Growth Lead
Peter Figueredo
Founding Partner
Sourabh Arya
Head - Martech and AI
Talia Wolf
CEO
Tye Riley
Usability Research Analyst
Vicky Routley
CRO Manager

Hailey Schraer
Lead User Experience Researcher

Hildur Oskarsdottir
Digital Product Manager
Luke Richardson
Growth Product Lead
Maria Alves
Head of UX
May Chin
Head of Product Growth & Analytics
Melissa Bear
Sr. Marketing Manager
Paulius Zajanckauskas
Web Growth Lead
Peter Figueredo
Founding Partner
Sourabh Arya
Head - Martech and AI
Talia Wolf
CEO
Tye Riley
Usability Research Analyst
Vicky Routley
CRO Manager

Hailey Schraer
Lead User Experience Researcher

Hildur Oskarsdottir
Digital Product Manager
Luke Richardson
Growth Product Lead
Maria Alves
Head of UX
May Chin
Head of Product Growth & Analytics
Melissa Bear
Sr. Marketing Manager
Paulius Zajanckauskas
Web Growth Lead
Peter Figueredo
Founding Partner
Sourabh Arya
Head - Martech and AI
Talia Wolf
CEO
Tye Riley
Usability Research Analyst
Vicky Routley
CRO Manager

Hailey Schraer
Lead User Experience Researcher

Hildur Oskarsdottir
Digital Product Manager
Luke Richardson
Growth Product Lead
Maria Alves
Head of UX
May Chin
Head of Product Growth & Analytics
Melissa Bear
Sr. Marketing Manager
Paulius Zajanckauskas
Web Growth Lead
Peter Figueredo
Founding Partner
Sourabh Arya
Head - Martech and AI
Talia Wolf
CEO
Tye Riley
Usability Research Analyst
Vicky Routley
CRO Manager

Announcing speakers for 2025 soon
Faqs
ConvEx 2025 by VWO is a 100% virtual event. You can tune in from the comfort of your place from anywhere around the world.
Knowledge should be free, and hence, the event is absolutely free to attend :)
The business professionals who will find the most value in this event include those from the following functions: conversion rate optimization/experimentation, marketing, product management, growth, UI/UX, and data analysis.
Seniority is no bar at ConvEx 2025. Whether you are a founder, VP, director, senior manager, or a fresher/individual contributor, there is something for everyone.
You don’t need any special preparations. We will notify you when the event goes live.
Short answer: It is both.
Long answer: We will publish pre-recorded sessions every day and notify you once they go live. However, there will be LIVE workshops conducted every day, for which we request your live attendance. We will send over a calendar invite to you with all the instructions to join the workshops.
ConvEx, which stands for Conversion Experience, aims to inspire and motivate businesses worldwide and across different verticals with the growth stories of world-leading brands.
This year, we take note of the AI revolution and how hyperscale intelligence is enabling faster growth for businesses.
ConvEx 2025 is the 5th edition of the annual event by VWO. Some of the most sought-after experts have chosen to share their invaluable insights at the event including but not limited to Ronny Kohavi (Microsoft), Lukas Vermeer (Booking), Simon Elsworth (Whirpool), Rose Jia (Amazon), And Ozbay (Etsy), Marianne Stjernvall (Coop), Marcello Pasqualucci (Sky), and many more! See the full list here.
over the years
Access all the session recordings from the previous editions of ConvEx.
Watch Past Recordings →