Lead Data Scientist, VWO
Senior Data Scientist at VWO , VWO
Although experimentation and CRO are being widely adopted by organizations in every industry, there are areas within them that remain unknown to many. One such area is that of Multi-Armed Bandit (MAB) testing. MABs are optimization tools that come in handy in a variety of industry use-cases where A/B tests are unfruitful.
In this webinar, VWO’s in-house Data Scientists Ishan Goel and Anshul Gupta will take you through what Multi-armed Bandit is, when you should use MAB instead of A/B testing, and when you shouldn’t.
All you Need to Know About Conversion Optimization Get the Guide