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Webinar

Supercharge Your HubSpot CRM: Unlocking Advanced CRO Capabilities with VWO Integration

19 November 2024 AM Eastern time
Duration - 45 minutes (Approx.)
Speaker
Ajit Singh

Ajit Singh

Product Marketing Manager, VWO

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VWO and HubSpot have strengthened their partnership with a comprehensive bidirectional integration, now officially available on the HubSpot marketplace

This integration enables organizations to push VWO’s experimentation and session recording data directly into HubSpot’s CRM, while also allowing seamless import of HubSpot contact lists into VWO for targeted campaigns.

This strategic integration empowers mutual customers to maximize the value of both platforms.

  1. Organizations can now run sophisticated A/B tests and personalization campaigns targeting specific HubSpot segments based on attributes like email engagement and purchase behavior.
  2. Furthermore, Hubspot users can access detailed VWO session recordings of any contact directly within their activity timeline, providing deep insights into how individual contacts interact with their website.

In this webinar we will shine light on the CRO gaps that this integration will fill in Hubspot and also discuss the key use-cases that it can solve. Towards the end, there will also be a room for questions and a VWO engineer will be available too to address any deeply technical question around privacy, data transfer, or implementation.

Key Takeaways

  • What are the CRO gaps in Hubspot?
  • How integration with VWO is filling that gap.
  • Key use cases that this integration is solving.
  • Question/Answers

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