When done properly, user tests give you so much valuable input that you’ll have a never-ending stream of ideas for improving your website. But the key to everything lies with the moderators. Their approach has a significant impact on what you can learn from a user test.
During this webinar, noted CRO expert and “UX Comedian” of the Year,” Karl Gilis covers the most important pitfalls of moderated user testing and ways to avoid these.
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