{"id":3565,"date":"2025-12-15T11:45:28","date_gmt":"2025-12-15T11:45:28","guid":{"rendered":"https:\/\/vwo.com\/product-updates\/?p=3565"},"modified":"2025-12-19T05:47:18","modified_gmt":"2025-12-19T05:47:18","slug":"open-access-enterprise-feature-experimentation","status":"publish","type":"post","link":"https:\/\/vwo.com\/product-updates\/open-access-enterprise-feature-experimentation\/","title":{"rendered":"Enterprise feature experimentation moves faster with open access in VWO"},"content":{"rendered":"\n

A team at a large enterprise spent half a day trying to adjust a simple rule in their staging environment. Not because the change was risky, but because the person who needed to make it didn\u2019t have the right permissions. <\/p>\n\n\n\n

Three messages, two tickets, and one Slack reminder later, the update finally went through. The test that should have started in the morning began only by the evening.<\/p>\n\n\n\n

Nothing was technically difficult; the process was.<\/p>\n\n\n\n

This everyday slowdown is exactly what Open Access solves.<\/p>\n\n\n\n

Open Access provides product and engineering teams room to move without compromising control. It replaces rigid bottlenecks and risky shortcuts with a clear operating model where speed and safety work together, not against each other.<\/p>\n\n\n\n

The outcome is simple. Teams move faster, and leaders stay confident.<\/p>\n\n\n\n

What is Open Access?<\/strong><\/h2>\n\n\n\n
\"FME<\/figure>\n\n\n\n

Open Access is an environment-level setting<\/a> inside VWO Feature Experimentation that removes unnecessary permissions for low-risk spaces.\u00a0<\/p>\n\n\n\n

When an environment is marked as Open Access, any user on the platform can create changes and start rules there. No approvals or dependency loops.<\/p>\n\n\n\n

Teams get frictionless collaboration in dev and staging, while production remains fully governed with existing permissions intact.<\/p>\n\n\n\n

In practice, it enables teams to create, manage, and launch experiments without relying on central teams for every step, and without compromising production.<\/p>\n\n\n\n

You can think of it as self-service experimentation with built-in guardrails.<\/p>\n\n\n\n

How it works<\/strong><\/h2>\n\n\n\n

Open Access is built on three practical layers.<\/p>\n\n\n\n

Environment-by-environment flexibility<\/strong><\/h3>\n\n\n\n

You choose which environments should be open and which should stay restricted. Development and staging often benefit from being open, while production stays protected.<\/p>\n\n\n\n

Autonomy where it\u2019s safe<\/strong><\/h3>\n\n\n\n

Designers, PMs, engineers, analysts, and growth teams move independently in non-critical environments, making experimentation cycles faster with zero overhead.<\/p>\n\n\n\n

Governance where it matters<\/strong><\/h3>\n\n\n\n

Open Access doesn\u2019t relax controls in production or compliance-sensitive environments. Your highest-risk areas remain fully permission-bound.<\/p>\n\n\n\n

Who it is for<\/strong><\/h2>\n\n\n\n

Open Access is built for organizations where:<\/p>\n\n\n\n