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Integrating VWO with BigCommerce allows you to track your website traffic and derive deeper insights about your business. After the integration, you can create A/B tests, multivariate tests, personalization, and other tests using VWO on your BigCommerce website.

This article assumes that you already have your store on BigCommerce and want to create and run A/B test tests for the store using VWO.

The end-to-end process of integrating BigCommerce with VWO involves the following steps:

  1. Creating a VWO Test
  2. Adding Smart Code

Creating a VWO Test

Create a VWO test for your store. Click here to learn more about setting up an A/B test in VWO.bigcommerce-vwo1

Adding Smart Code

After you create a test, VWO generates a Smart Code snippet that you can add to your BigCommerce store pages you want to test.bigcommerce-vwo2

  1. Login to your BigCommerce admin account.
  2. Go to Storefront Design > Design Options.
  3. Click More and then click on Template Files.
  4. Click Panels and select the HTMLhead.html file.bigcommerce-vwo3
  5. Add the VWO code snippet to the HTMLhead.html file of your BigCommerce template (between the <head></head> tag).bigcommerce3-final

You have successfully integrated your BigCommerce website with VWO. You can now start tracking the test in VWO.

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