{"id":37715,"date":"2016-06-14T17:58:27","date_gmt":"2016-06-14T17:58:27","guid":{"rendered":"https:\/\/vwo.com\/blog\/?p=37715"},"modified":"2025-04-29T16:22:05","modified_gmt":"2025-04-29T10:52:05","slug":"infographic-why-your-website-redesign-is-failing","status":"publish","type":"post","link":"https:\/\/vwo.com\/blog\/infographic-why-your-website-redesign-is-failing\/","title":{"rendered":"[Infographic] Why a Website Redesign Doesn&#8217;t Always Work"},"content":{"rendered":"\n<p><em>(This is a guest post, contributed by PRWD.)<\/em><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<p><strong>The <a href=\"https:\/\/vwo.com\/website-redesign\/\">website redesign<\/a><\/strong>.<\/p>\n\n\n\n<p>It is often the big money ticket for a business; the project upon which a lot of faith is placed, and improved numbers are expected across the board.<\/p>\n\n\n\n<p>Ideally, it is expected to provide a significant improvement in sales and leads figures, based on a modern, seamless and intuitive experience for the visitors that is future-proofed for the constantly changing marketplace.<\/p>\n\n\n\n<p>Unfortunately, the numbers from PRWD&#8217;s survey show that this is not always the case. In fact, a few businesses even find a decline in sales after undergoing website redesign.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\"><a href=\"https:\/\/vwo.com\/website-redesign\/#guide-download\"><span style=\"text-decoration: underline\"><em>Download Free: Website Redesign Guide<\/em><\/span><\/a><\/h2>\n\n\n\n<p>So if you\u2019re currently in the middle of a website redesign (or planning one in the near future), have a quick look at the infographic below.<\/p>\n\n\n\n<p>Following on from PRWD\u2019s&nbsp;last <a href=\"https:\/\/visme.co\/blog\/what-is-an-infographic\/\">infographic<\/a> on the effectiveness of website traffic acquisition strategies, this infographic provides insight into why a website redesign for many of the UK\u2019s biggest businesses don\u2019t provide a jump in sales and leads.<\/p>\n\n\n\n<p>At the end of the infographic, there are key takeaways that can help you get the most out of a website redesign.<\/p>\n\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/static.wingify.com\/vwo\/uploads\/sites\/3\/2016\/06\/infographic2.png\" target=\"_blank\" rel=\"noopener noreferrer\">Click here to get the full infographic<\/a><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"10676\" src=\"https:\/\/static.wingify.com\/vwo\/uploads\/sites\/3\/2016\/06\/infographic2.png\" alt=\"[Infographic] Why-website-redesign-doesnt-always-work\" class=\"wp-image-37749\" srcset=\"https:\/\/static.wingify.com\/gcp\/uploads\/sites\/3\/2016\/06\/infographic2.png 1280w, https:\/\/static.wingify.com\/vwo\/uploads\/sites\/3\/2016\/06\/infographic2.png?tr=w-1024 1024w, https:\/\/static.wingify.com\/vwo\/uploads\/sites\/3\/2016\/06\/infographic2.png?tr=w-768 768w, https:\/\/static.wingify.com\/vwo\/uploads\/sites\/3\/2016\/06\/infographic2.png?tr=w-640 640w, https:\/\/static.wingify.com\/vwo\/uploads\/sites\/3\/2016\/06\/infographic2.png?tr=w-375 375w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading has-text-align-center\"><a href=\"https:\/\/vwo.com\/website-redesign\/#guide-download\"><span style=\"text-decoration: underline\"><em>Download Free: Website Redesign Guide<\/em><\/span><\/a><\/h2>\n\n\n<h2 class=\"js-cro-guide-subheading gtm_heading \" data-level=\"level1\" data-menu=\"What Do You Think?\" id=\"what-do-you-think\" data-menu-id=\"what-do-you-think\" style=\"text-align:left\">What Do You Think?<\/h2>\n\n\n<p>Have you ever done a website redesign? What would you do to ensure that a redesigned website improves the bottom-line?<\/p>\n\n\n\n<p>We&#8217;d love to know your thoughts. Write to us at <a href=\"mailto:marketing@vwo.com\">marketing@vwo.com<\/a>!<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>(This is a guest post, contributed by PRWD.) The website redesign. It is often the big money ticket for a business; the project upon which a lot of faith is placed, and improved numbers are expected across the board. Ideally, it is expected to provide a significant improvement in sales and leads figures, based on&#8230;<\/p>\n","protected":false},"author":81,"featured_media":56366,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"post_read_time":1,"footnotes":""},"categories":[1866],"tags":[],"feature":[],"industry-type":[],"product":[],"role":[],"region":[],"class_list":["post-37715","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-website-redesign"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Why Website Redesign Doesn&#039;t Always Work [Infographic]<\/title>\n<meta name=\"description\" content=\"A website redesign can be a daunting task for a business; many businesses fail to reap benefits from it. 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