{"id":2304,"date":"2012-03-13T12:22:35","date_gmt":"2012-03-13T06:52:35","guid":{"rendered":"https:\/\/vwo.com\/blog\/?p=2304"},"modified":"2025-04-30T17:46:48","modified_gmt":"2025-04-30T12:16:48","slug":"asynchronous-code","status":"publish","type":"post","link":"https:\/\/vwo.com\/blog\/asynchronous-code\/","title":{"rendered":"Faster Website Loading: VWO Asynchronous Smartcode Is Live"},"content":{"rendered":"\n<p>Any (synchronous) external or 3rd party JavaScript code you add to your website has the potential to slow down your website. A vendor who says your website won&#8217;t slow down is probably lying. And, as every marketer knows today, page load time is pretty important. It affects your conversion rate and search rankings.<\/p>\n\n\n\n<p>We are committed to our customers&#8217; site speeds and therefore proud to announce the immediate availability of asynchronous code snippets for VWO (VWO). This new code snippet has been months into development and refinement, and now we are the first A\/B testing vendor to come up with an asynchronous code snippet, and we are very excited about it! If you are a VWO user, we highly recommend you <strong>update your code snippet to the new asynchronous one.<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\"><a href=\"https:\/\/vwo.com\/ab-testing\/#guide-download\"><span style=\"text-decoration: underline\"><em>Download Free: A\/B Testing Guide<\/em><\/span><\/a><\/h2>\n\n\n<h2 class=\"js-cro-guide-subheading gtm_heading \" data-level=\"level1\" data-menu=\"What is Asynchronous loading?\" id=\"what-is-asynchronous-loading\" data-menu-id=\"what-is-asynchronous-loading\" style=\"text-align:left\"><strong>What is Asynchronous loading?<\/strong><\/h2>\n\n\n<p>Essentially, instead of loading <a href=\"https:\/\/vwo.com\/why-us\/technology\/vwo-smartcode\/\">VWO Smartcode<\/a> and your website, sequentially, asynchronous code will load both in parallel, thereby speeding up your website load. See the following graphic to understand it fully:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"557\" height=\"435\" src=\"https:\/\/static.wingify.com\/gcp\/uploads\/sites\/3\/2012\/03\/Slide1.jpg\" alt=\"the difference between asynchronous and synchronous code snippet\" class=\"wp-image-2306\" title=\"Asynchronous snippet\" srcset=\"https:\/\/static.wingify.com\/gcp\/uploads\/sites\/3\/2012\/03\/Slide1.jpg 557w, https:\/\/static.wingify.com\/gcp\/uploads\/sites\/3\/2012\/03\/Slide1.jpg?tr=w-375 375w\" sizes=\"(max-width: 557px) 100vw, 557px\" \/><\/figure>\n<\/div>\n\n<h2 class=\"js-cro-guide-subheading gtm_heading \" data-level=\"level1\" data-menu=\"Advantages of Asynchronous code snippet:\" id=\"advantages-of-asynchronous-code-snippet\" data-menu-id=\"advantages-of-asynchronous-code-snippet\" style=\"text-align:left\"><strong>Advantages of Asynchronous code snippet:<\/strong><\/h2>\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Much faster website loading<\/strong>: asynchronous code snippet loads variations and other data in parallel to your website loading, so unlike earlier synchronous code, your website loading is not stalled until we have loaded variation data and other VWO SmartCode. With the new code snippet, all JavaScript code and variation data load parallelly.<\/li>\n\n\n\n<li><strong>Fallback to control in case our servers are unavailable<\/strong>: in a rare and unlikely case our servers are unresponsive or take some time to respond, a timeout will happen and your original page will be shown. As history shows, even though it is rare, due to network unavailability or DDOS attacks, even the best networks and servers&nbsp;can become unresponsive. The asynchronous code snippet has a timeout setting (default is 2 seconds, but is configurable &#8212; see below). If our servers don&#8217;t respond within that time, your normal page will be displayed.<\/li>\n<\/ul>\n\n\n<h2 class=\"js-cro-guide-subheading gtm_heading \" data-level=\"level1\" data-menu=\"How to get Asynchronous code?\" id=\"how-to-get-asynchronous-code\" data-menu-id=\"how-to-get-asynchronous-code\" style=\"text-align:left\"><strong>How to get Asynchronous code?<\/strong><\/h2>\n\n\n<p>Login to your VWO account, and go to the &#8216;Smartcode&#8217; section (under the <em>Tools<\/em> tab).<\/p>\n\n\n\n<p><strong>Settings available in Asynchronous code<\/strong><\/p>\n\n\n\n<p>In <a href=\"https:\/\/vwo.com\/blog\/what-changes-for-you-with-the-launch-of-the-vwo-experience-optimization-platform\/\">the VWO<\/a> SmartCode snippet, you will find two variables that you can adjust (although we recommend keeping default values intact).<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>settings_tolerance=2000<\/em> This is the maximum time (in milliseconds) for which the code snippet will wait for test settings to arrive from our servers. If no settings arrive within this period, a timeout will happen and your original page will be displayed (the test won&#8217;t run in this case, as a fallback has happened).<\/li>\n\n\n\n<li><em>library_tolerance=1500<\/em> This is the maximum time (in milliseconds) for which the code snippet will wait for our JavaScript library to get downloaded from our Dynamic Content Distribution Network. If no file arrives within this period, a timeout will happen and your original page will be displayed (the test won&#8217;t run in this case, as fallback has happened).<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\"><a href=\"https:\/\/vwo.com\/ab-testing\/#guide-download\"><span style=\"text-decoration: underline\"><em>Download Free: A\/B Testing Guide<\/em><\/span><\/a><\/h2>\n\n\n\n<p>Note that in normal circumstances, all the data and files that need to be downloaded will be downloaded in 100-200 milliseconds, so the timeout is an absolute maximum threshold and can safely be kept as it is.<\/p>\n\n\n\n<p>If you decrease the threshold, one side effect of it would be that some visitors (with slower connections or with local ISP\/network issues) may not be able to become a part of your test (because a timeout occurred for them), so you may potentially lose some visitors or conversions registered in your A\/B test.<\/p>\n\n\n\n<p>Understand more about VWO Smartcode in this video.<\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"SmartCode | Async and Sync VWO SmartCode\" width=\"690\" height=\"388\" src=\"https:\/\/www.youtube.com\/embed\/MudYLitx3RA?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><figcaption class=\"wp-element-caption\">Asynchronous and Synchronous VWO SmartCode<\/figcaption><\/figure>\n\n\n<h2 class=\"js-cro-guide-subheading gtm_heading \" data-level=\"level1\" data-menu=\"Compatibility of Asynchronous code snippet\" id=\"compatibility-of-asynchronous-code-snippet\" data-menu-id=\"compatibility-of-asynchronous-code-snippet\" style=\"text-align:left\"><strong>Compatibility of Asynchronous code snippet<\/strong><\/h2>\n\n\n<p>The new code snippet is compatible with all browsers. WordPress, Joomla, Magento and Drupal plugins are available. (We are currently working to update Google Analytics and SiteCatalyst &nbsp;plugins)<\/p>\n\n\n<h2 class=\"js-cro-guide-subheading gtm_heading \" data-level=\"level1\" data-menu=\"Highly recommended: use new Asynchronous code\" id=\"highly-recommended-use-new-asynchronous-code\" data-menu-id=\"highly-recommended-use-new-asynchronous-code\" style=\"text-align:left\"><strong>Highly recommended: use new Asynchronous code<\/strong><\/h2>\n\n\n<p>Because of the numerous advantages of the new VWO Asynchronous Smartcode, we highly recommend you start using it as soon as possible. In case you have any questions or suggestions, please feel free to contact us at <a href=\"mailto:support@vwo.com\">support@vwo.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Any (synchronous) external or 3rd party JavaScript code you add to your website has the potential to slow down your website. A vendor who says your website won&#8217;t slow down is probably lying. And, as every marketer knows today, page load time is pretty important. It affects your conversion rate and search rankings. We are&#8230;<\/p>\n","protected":false},"author":14,"featured_media":56943,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"post_read_time":3,"footnotes":""},"categories":[1878],"tags":[],"feature":[],"industry-type":[],"product":[10629,10626],"role":[10642],"region":[],"class_list":["post-2304","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Faster Website Loading: VWO Asynchronous Smartcode<\/title>\n<meta name=\"description\" content=\"In this post, learn about the effects of the VWO Asynchronous code on a website&#039;s loading speed, and how it does not affect the speed.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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content=\"https:\/\/static.wingify.com\/gcp\/uploads\/sites\/3\/2012\/03\/OG-image_Faster-Website-Loading-VWO-Asynchronous-Smartcode-Is-Live.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Paras Chopra\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@paraschopra\" \/>\n<meta name=\"twitter:site\" content=\"@VWO\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Paras Chopra\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" 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I have a background in machine learning and am a gold medalist from Delhi College of Engineering. I have been featured twice in the Forbes 30 under 30 list - India and Asia. I'm an entrepreneur by profession and my curiosity is wide-ranging. Follow me at @paraschopra on Twitter. You can email me at paras@wingify.com","sameAs":["https:\/\/invertedpassion.com\/","https:\/\/in.linkedin.com\/in\/paraschopra","https:\/\/x.com\/paraschopra"],"url":"https:\/\/vwo.com\/blog\/author\/paraschopra\/"}]}},"_links":{"self":[{"href":"https:\/\/vwo.com\/blog\/wp-json\/wp\/v2\/posts\/2304","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vwo.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vwo.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vwo.com\/blog\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/vwo.com\/blog\/wp-json\/wp\/v2\/comments?post=2304"}],"version-history":[{"count":37,"href":"https:\/\/vwo.com\/blog\/wp-json\/wp\/v2\/posts\/2304\/revisions"}],"predecessor-version":[{"id":86824,"href":"https:\/\/vwo.com\/blog\/wp-json\/wp\/v2\/posts\/2304\/revisions\/86824"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vwo.com\/blog\/wp-json\/wp\/v2\/media\/56943"}],"wp:attachment":[{"href":"https:\/\/vwo.com\/blog\/wp-json\/wp\/v2\/media?parent=2304"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vwo.com\/blog\/wp-json\/wp\/v2\/categories?post=2304"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vwo.com\/blog\/wp-json\/wp\/v2\/tags?post=2304"},{"taxonomy":"feature","embeddable":true,"href":"https:\/\/vwo.com\/blog\/wp-json\/wp\/v2\/feature?post=2304"},{"taxonomy":"industry-type","embeddable":true,"href":"https:\/\/vwo.com\/blog\/wp-json\/wp\/v2\/industry-type?post=2304"},{"taxonomy":"product","embeddable":true,"href":"https:\/\/vwo.com\/blog\/wp-json\/wp\/v2\/product?post=2304"},{"taxonomy":"role","embeddable":true,"href":"https:\/\/vwo.com\/blog\/wp-json\/wp\/v2\/role?post=2304"},{"taxonomy":"region","embeddable":true,"href":"https:\/\/vwo.com\/blog\/wp-json\/wp\/v2\/region?post=2304"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}