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on Conversion Rate Optimization

How WriteWork.com increased sales by 50% & doubled conversions by A/B testing a radical new design

Sometimes it takes a radical redesign to get big results. ClickLab is a Brazilian agency specialized in Conversion Rate Optimization and they used Visual Website Optimizer to test a radical redesign of the primary page on WriteWork.com, a popular essay website for students. They chose to focus on the page which receives most entrance traffic. […]

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